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The development and promotion of rural tourism in
undeveloped cross-border region
Romania-Serbia Financed by MINISTRY OF EUROPEAN
INTEGRATION and EUROPEAN AGENCY FOR
RECONSTRUCTION Neighbourhood Programme Romania
Serbia 2005 PRIORITY 1Local economic and social
development Measure 1.4. 4. Co-operation in
tourism development Budget line (Phare CBC)
220202 Budget line (Cards) Reference Ro
2005/017-538.01.01 (Priority 1)2005/017-538.01.02
(Priority 2)
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Location Dumbrava. Timis County, RDA V West,
Romania Tetovo Selo, Serbia Total cost of the
action 154 800 , 71 600 for Serbia, 83 200 for
Romania Financed 90 Duration of the action 16
months for Romania, 18 months for Serbia
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• Overall objective
• Development and promotion of rural tourism using
  the local resources of under-developed
  micro-regions of the Romania-Serbia cross-border
  region (Traian Vuia micro-region, Romania, and
  Kanizsa micro-region, Serbia), as alternatives to
  the balanced economic and social development
  principles of cross-border cooperation
• Specific objectives
• Creation of the institutional framework based on
  common principles as support to the rural tourism
  development in the two micro-regions
• Creation of instruments necessary for rural
  tourism development and promotion
• Upgrading the professional level of persons
  working or willing to work in the field of rural
  tourism in order for their activity to become
  successful
• Implication of young people in promotion of
  rural tourism and ecological spirit

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PROJECT PARTENERS PERMANENT GUESTS 1- Dumbrava
Local Council 1- Faget City Local Council 2-
Tetovo Selo local community 2- Traian Vuia Local
Council 3- Balint Local Council 3- Curtea
Local Council 4- Tomesti Local Council 4-
Margina Local Council 5- Fârdea Local
Council 5- Bethausen Local Council 6- Bârna
Local Council 6- Nadrag Local Council 7-
Manastiur Local Council 8- Pietroasa Local
Council 9- The Traian Vuia Telecenter Community
Association 10- Traian Vuia Microregional
Development Association 11- Faget Rural Tourism
Association 12- The Kanizsa national tourism
organisation 13- The Iringo civil union for the
protection of the natural environment 
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• DIRECT TARGET GROUPS and BENEFICIARIES
• Local communities
• Local administrations
• Non-governmental organisations
• Managers in tourism and connected serviced,
• Young people Tourism operators, family
  associations, authorised natural persons
• INDIRECT TARGET GROUPS and BENEFICIARIES
• Inhabitants of the two micro-regions
• Tourists

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• ESTIMATED RESULTS
• Potential Analysis and Strategy of development of
  rural tourism/1600 pieces in Romanian, Serbian,
  Hungarian and English
• Brochures 800 p.
• Folders 2400 p.
• Tourism mapa of micro region 800
• Guide for business 1200
• Potential analysis and strategy 1200
• 28 young people prepared com voluntaries
• 28 managers prepared for start their enterprises
• Festival of gastronomy
• Festival of minority dances
• Centre of resource
• Info point

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• ACTIVITY I
• Creation of the COUNCIL OF PARTNERS
• the representatives of partner organisations
• meet every month (evaluate, approve, take
  actions)
• the meeting of Council will be organised,
  alternative, at each project partner, in Romania
  and Serbia.
• responsible for the meetings organisation the
  project manager of the applicant and cross border
  applicant

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ACTIVITY II Human resources management STAGE I
Detailed job descriptions for each person
involved in the project, elaborated with the
participation of all the persons involved in the
project. STAGE II For specialists needed in
some specific project activities will be
organised a selection process based on the job
descriptions and personnel selection specific
procedures (interviews, portfolios). STAGE III
Training of the project team including project
presentation management of the European Union
funded project implementation (especially payment
and reporting procedures), in order to create a
professional manager team Participants
representatives of partners persons involved in
implementation of project Location Dumbrava,
Romania and Tetovo Selo, Serbia
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ACTIVITY III Acquisition of equipment, furniture
and subcontracting activities Furniture and
equipment are destined for the Centre of
Resources and the Info point. Services are
concerned with the renovation of the building
where the Centre of Resources and the Info point
will be located. Services will be contracted for
each activity to provide the necessary materials
for the good implementation of the project
(organization of activities, typing the materials
elaborated in the project, translations,
evaluation and auditing etc.). Thus, there will
be prepared acquisition files for each budgetary
line with a strict respect for the acquisition
procedures from EU funds (specifically for each
partner PRAG for Romania and specific for CARDS
programme in Serbia).
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ACTIVITY IV Analysis of potential from the
micro-region Traian Vuia, Romania, and
micro-region Kanizsa, Serbia To identify the
economical, social, cultural, educational and
tourism potential of cross border regions and
outline the strengths and weaknesses of the
region. It provides to investors in tourism and
connected activities information about the
economical, social and educational environment in
the region where they decide to invest. It is a
working tool for the Centre, for consultants, for
experts and for entrepreneurs. It is is
elaborated by the group of local development of
tourism GLDT (representatives of local
authorities, educational, social and tourism
organizations, participants to training in
strategic management, project team and
consultants). Each micro region will have its own
GLDT. After the elaboration of the Strategy for
tourism development, a work group for the
elaboration of Strategy for cross-border
cooperation in tourism will be selected in each
micro-region. The Potential Analysis will be
translated in Romanian, Serbian, Hungarian and
English languages.
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Potential Analysis include Infrastructure,
Business infrastructure, Environment and habitat,
Industry, Services, SMEs, Agriculture, Type of
property, Tools in equipments and tools in
Agriculture, Social issues, Social services,
Social assistance, Labour market (jobs and
unemployed people), Educational infrastructure,
High-schools, Universities, Vocational training,
Culture and cultural heritage, Folk tradition and
folk traditional craftsmanship, Tourism
potential. The GLDT will work in four teams. The
Analysis and Strategy will be presented during
four public conferences, and will be posted on
the project web site content, translated in
Romanian, Serbian and English. Expected results
2 Potential Analyses, 2 Strategies for
development of rural tourism and one Strategy for
cross-border cooperation in rural tourism in 3
languages (Romanian, Serbian and
English) Participants All partners,
institutions, ONGs, local authorities, all
members of GLDT Location of activity Dumbrava,
Romania, and Tetovo Selo, Serbia
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ACTIVITY V Creation of the Centre for Resources
for the development and promotion of tourism Two
Centres for Resources (one in Dumbrava and one in
Tetovo Selo) will be created to ensure a
sustainable development of tourism in the two
micro-regions.They will have an Info point for
tourists, office and a conference room. Stages
in Centre creation Rebuilding of the Centre
location, Equipment of with furniture, IT and
office equipment, Creation of database with the
necessary information for the Centre activity
creation of Centre web page, Hiring of necessary
personnel for the Centre of Resources, Opening of
the Centre of Resources and the Info
point. Functions of Centre Assistance and
consulting for tourism companies, individual
entrepreneur Information Training for people
who work in tourism or who intend to start a
business in this field Promotion of the
micro-regions Permanent collaboration with the
Group for Local Development of Tourism.
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ACTIVITY VI Creation of the group of young
volunteer guides Selection of 10 young people
from the localities of each micro-region, they
will form a group of local tourism guides.
Training seminar on The tourism potential of
the community or the micro-region, Information
about the guide activity, Ecology and tourism,
Activity evaluation. Practical presentations of
ech member of team.The young guides will sign a
volunteering program with the Centre of
Resources, which will ensure the management of
their activities. Eco-cleaning of the tourism
tracks. There will be two actions (in spring, in
order to prepare the tourism tracks, and in
autumn, after the summer tourism season). After
one year of experience as volunteers, the guides
can sign remunerated contracts with the Centre of
resources and will automatically enter in the
database of services offered to tourists.
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ACTIVITY VII Training program Addressed to
managers that work in rural tourism and connected
services, as well as people who intend to start a
business in rural tourism, in order to provide an
efficient management of businesse and a better
quality of the services. Themes Types of
business organisation in rural tourism
(legislation in use in the field in every
country) Management concepts Marketing and PR
concepts Relation with financial and banking
management financial sources for rural tourism
activities Practical application visitation of
service suppliers in tourism of rural area from
the cross-border partner region by the course
participants experience exchange analysis of
concrete situations. Activity evaluation. Due to
the differences between the two countries, each
applicant will organise its own training
session. The participants in the training course
will be selected with the help of the project
partners.
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• ACTIVITY VIII
• The Golden Spoon gastronomy festival in Tetovo
  Selo
• promotion of rural tourism, local customs and
  tourism services.
• 5 teams of cooks from each micro-regions cooking
  traditional dishes
• exhibition with traditional products
• Gulas evening, artistic event where and the
  best teams will be awarded with the Wooden
  Spoons and the Golden Spoon
• The manifestation intends to attract as many
  tourists as possible to the area and to promote
  it.
• The festival will become traditional and will be
  organised every year from personal resources

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ACTIVITY IX Festival of song and dance of the
minorities from the Traian Vuia
micro-region Organised for the promotion of
tourism in Traian Vuia, a multicultural and
multiethnic space, to encourage the participation
of numerous tourists in the area, including from
the Kanizsa partner community. Bands of amateurs
and professionals from the micro-region and from
Timis County will take part in the
festival. Symposium Multicultural and
multiethnic traditions in Banat area to which
specialists from Timis County will be invited to
take part and present papers. The festival will
become traditional and will be organised every
year
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• ACTIVITY X
• The guide book of the business in rural tourism
• Ellaborated to facilitate easier access to the
  business market, it will have 2 versions A guide
  book for the Romanian business and a guide book
  for the Serbian business. The guide book will be
  prepared in Romanian, Serbian and English.
• The business guide includes informations for
  potential business investors about
• Legal advice to start a tourism enterprise
• Commercial and financial laws
• Local rules for implementing a business
• Information about banks and bank regulations
• Printed in 1200 pieces, 400 for each language.

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• ACTIVITY XI
• PROMOTION ACTIVITIES
• Press releases for all the project
  implementation stages and press conferences,
  project promotion shows on the local radio and
  televisions,
• Seminar for the promotion of project in the
  local community
• Elaboration and printing of a project leaflet,
  of banners and posters for the main activities of
  the project project internet site.
• SEMINAR FOR THE PROMOTION OF THE PROJECT,
  Participants entrepreneurs, managers,
  representatives of the community, nongovernmental
  organisations, youth clubs, educational
  institutions, representatives of the local power
  and mass media.
• Bilingual FLIERS, two kinds of BROCHURES in
  Romanian and Serbian (one presenting the results
  of the project and one for rural tourism in the
  cross-border area involved in the project),
  TOURISM MAP for each region.
• Other promotion materials, brochures and
  leaflets on tourism objectives from the
  micro-regions, printed in the language of each
  participant country and in English.

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IMPLEMENTING TEAM IN ROMANIA Legal representant
Ioan Ihász Project Manager Dan Gabriel
Nicolaescu Manager of resource center Info
desk staff Financial manager Manager assistant
Magda Süto-Udvari Executive secretary
Alexandru Attila Pál Consultants, trainers
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THANK YOU