Media Test

1
Media Test

• Each question is worth two marks.
• You have a minute and thirty seconds to write
  down your answer.

2
Question One

• Which proprietor has the biggest market share in
  UK?
• Name some of his companies.

3
Question Two

• What is cultural effects theory?
• Which Group is associated with this theory?

4
Question Three

• What does Angela McRobbie have to say on the
  representation of women in magazines?

5
Question Four

• What is hegemonic masculinity?
• Who is associated with the idea?

6
Question Five

• Who were the Frankfurt School?
• Which theoretical position are they associated
  with?

7
Question Six

• What is globalisation?
• In what way are the media globalised?

8
Question Seven

• What is a new man?
• Who claims the new man is a marketing myth
  designed to sell products?

9
Question Eight

• Who is Sylvio Berlosconi?
• Why are people concerned about his activities?

10
Question Nine

• What is media convergence?
• Provide an example.

11
Question Ten

• What is a moral panic?
• Give an example.

12
Question Eleven

• What is a stereotype?
• Suggest a common stereotype for women in the
  media.

13
Question Twelve

• Explain individualism.

14
Question Thirteen

• List news values that Galtung and Ruge identify.

15
Question Fourteen

• What is the difference between gate-keeping and
  agenda-setting?

16
Question Fifteen

• Why have New Labour been criticised for their use
  of spin doctors?

17
The end

• Breathe a sigh of relief and then think about
  revision!
• Youll thank me later!