The Internet

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The Internet The Manager
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Introduction

• Most companies realize that the Internet is here
  to stay. Business leaders realize that in order
  to maintain their competitive edge, their
  companies must become e-businesses.
• - Anita Rosen

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What Well Discuss

• Growth of the Internet
• Internet Vocabulary
• Searching the Internet

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Growth of the Internet

• Use of the Internet in business is continually
  growing and expanding
• New tools are being introduced
• Increasing use of computers for farm business
• Lots of opportunity to expand use

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Question

• How do you view the future of the Internet and
  its use?

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Internet Vocabulary

• Internet world-wide interconnected collection
  of smaller networks
• World Wide Web (WWW) collection of websites
  that can be browsed
• Website consists of one or more web pages
• Webpage foundation of the WWW

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Internet Vocabulary

• Web browser software that translates the code
  web pages are written in (Internet Explorer,
  Foxfire, Netscape Navigator)
• Software what tells your computer to do things
  (computer programs)
• Hardware physical components of the computer
  system
• E-______ - electronic anything (mail, commerce,
  newsletter, etc.)

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Internet, WWW, and computer relationship
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Searching (and finding) on the Internet

• Start with a search engine
• Develop a topic that you want to search on
• Start specific and move to more generalized
• Try different spellings, orderings, and use of
  quotes
• Ex. Corn maze vs. corn maize
• Ex. Marketing fruit vs. fruit marketing
• Ex. marketing cheese vs. marketing cheese
• Try different search engines
• May get different results

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Whats coming

• The Internet as a Communications Tool
• Business Planning and Market Research on the
  Internet
• e-Commerce Buying and Selling on the Internet
• Developing and Maintaining Your Own Website
• Promoting Your Website

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Section Wrap-up

• Use of the internet for business is on the rise
• Knowing how to search the internet is valuable in
  finding essential information