Parking and Tourism

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Parking and Tourism Atholl Noon
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Parking and tourism

• Tourism in context
• 74 billion industry
• 6.4 GDP
• 6th largest industry
• 8 of workforce

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Parking and tourism

• Domestic Tourism in UK
• Trips Spend
• Millions Millions
• England 121.3 20,600
• Scotland 16.5 3,600
• Wales 11.6 1,800
• NI 1.7 400

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Parking and tourism

• Tourist demand
• 1 billion day trips a year
• 73 by car
• 71 to cities/towns
• average stay 3.5 hours
• activity throughout year
• 400 million pa in parking

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Parking and tourism

• Tourist characteristics
• Often unfamiliar to area
• Ease of use
• Higher spenders - 28 per visit total
• Higher car occupancy 3.5
• Medium/long parking duration

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Parking and tourism

• What do day tourists do?
• Eat/drink
• Walk
• Visit friends and relatives
• Shopping and
• Visitor attraction
• So issue may not just be about an attraction
  rather where is parking?
• Part of the tourist experience

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Parking and tourism

• Tourist parking issues?
• Getting to town/area
• Finding parking
• Paying
• Getting to destination (s)
• Sharp peaks - capacity problems
• Visual intrusion

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Parking and tourism

• Getting to destination
• Decision to use a car
• Attraction information
• Maps/technology
• Car park signing
• Pedestrian signing

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Parking and tourism

• Information to car parks
• Web
• Brochures
• Atlases/ sat nav systems
• Signing
• Does signing tell a tourist where to go?
• What about alternatives?

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Parking and tourism

• Information in car parks
• Where you are
• Where are key destinations/facilities
• Enhance quality (and WtP?)
• Possibly BPA role in drafting template for good
  info provision?

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Parking and tourism
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Parking and tourism

• Sharp Peaks
• Some you can predict, some you cant
• Solutions?
• Spread peaks
• Reduce normal use in peak times
• Provide overspill

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Parking and tourism
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Parking and tourism

• Pricing Issues
• Medium stay mostly
• Pay and display a problem?
• Some premium prices
• Sting the tourist?

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Parking and tourism

• Visual intrusion solutions
• Landscaping
• Park and walk
• Park and shuttle
• Park and ride
• Technology

Parking and tourism
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Parking and tourism

• Visual intrusion Technology

Parking and tourism
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Parking and tourism

• Getting it right
• Well designed, well managed parking is
• Good for the parking provider
• An asset for any destination

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Parking and tourism

• For the parking provider
• Economic benefit
• Extra revenue
• Higher spend
• Maximising usage

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Parking and tourism

• Getting it right to car park
• On maps and sat nav systems
• Signed on approach roads
• Off-street
• Know which car parks are for you.

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Parking and tourism

• Getting it right at the car park
• Well designed minimal intrusion
• Right capacity and pricing
• Adequate security
• Good info on area
• Good pedestrian info
• Sensible enforcement