Dia 1

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(No Transcript)
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Index

• 1. The assignment
• 2. The target group
• 3. The concept
• 4. Explanation with visuals
• 5. Summary

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The assignment

• An environmental TV-show for kids aged 12-14
• which leads to environmental actions.

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Our target group Theyve got several things in
common They all love music and they watch TMF
frequently.
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The concept

• A (music) show that lasts 30 minutes.
• Every week there are treated different
• subjects (about the environment). We
• cooperate with Greenpeace.
• The show is broadcasted weekly on TMF.
• Our concept comprehences a website and a TV
• show.

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Music for the environment is a concept in
cooperation with Greenpeace. All the money that
were collecting is for Greenpeace.
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• Explanation with visuals

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On the website is a countdown timer until the
start of the show.
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In the studio of TMF one host and two artists.
(Persons will be switched weekly).Ready to sing
a song about the environment.Kids are live in
the studio with internet streaming (webcam).
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Kids at home write down a word about the
environment on a piece of paper, and show them to
the webcam.The dutch artists have to
sing/freestyle a song about this subject.
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Besides the tv-show The host is telling the
people at home to go on the internet and sing a
song. Every child can sing or rap a couple of
bars of a song and record that with their webcam.
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The host tells the people at home there will be a
concert, called Music for the environment. There
will perform a lot of popular artists. Also the
winners of the contest can sing their winning
song. He tells the kids to buy a ticket soon!
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On the Internet A short movie can be uploaded on
the website where everybody votes on their
favorite song.
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Eventually a combination of the best songs will
be created. This will be sung by a Dutch singer
or rapper. As a surprise the winning kids join
the Dutch artist at the studio session and play a
part in the video.The song will be sung on
television in our TV show.
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At the concert visitors can buy gadgets like CDs
and T-shirts. The benefits go to Greenpeace.
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Summary

• A quick look at what is going to happen
• Kids decide where the song on television is about
  and the artists in the studio are singing
• Kids are recording a song about the environment
  and uploading it on the site
• Other kids give the video a rating on the site
• The best song is chosen
• The artist and the winner will sing the song in
  the studio
• Kids can buy tickets online for the concert
• The winners of the song can perform their song at
  the concert