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Culture

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General introduction of a new product taking customer wishes into account – PowerPoint PPT presentation

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Title: Culture


1
Culture Discrimination
2
Stereotypes
  • Simplified beliefs based on judging all members
    of a group by the behaviours of a few, without
    consideration for individual differences
  • A generalization
  • Ties into the Symbolic Interactionist school of
    thought and Cooley's Looking Glass theory
    concerning how we present ourselves to others

3
Prejudice
  • Unfavorable belief or judgments about members of
    a group, without knowledge or experience needed
    to make a judgment

4
Discrimination
  • Unfair actions directed against people based on
    their race, gender, ethnicity, nationality,
    language, faith or sexual orientation

5
Harassment
  • Discrimination in the form of verbal or physical
    attacks
  • Sexual harassment is unwanted sexual attention
    from a colleague with implied or perceived
    promise of reward for compliance

6
Racism
  • Negative behaviour based on an incorrect
    assumption that one race is inherently superior
    to others

7
Genocide
  • The organized systemic destruction of an
    identifiable group (national, ethnic, racial or
    religious group)

8
Additional terms
  • Anti-Semitism particular form of individual or
    systemic discrimination directed against Jews
  • Systemic Discrimination describes a system that
    favours one or some groups over others in terms
    of hiring, benefits, promotions, and pay
    increases
  • Systemic Racism Discrimination based on a sense
    of racial superiority is part of the philosophy
    and practices of a company, institution, or a
    whole society
  • Systemic Sexism Discrimination based on a sense
    of gender superiority is part of the philosophy
    and practices of a company, institution, or a
    whole society

9
Additional terms
  • Oppression Prolonged cruel or unjust treatment,
    sometime unconscious, sometime covert constant
    state of denying to others fair and equal
    treatment and fair and equal opportunities
  • Privilege special rights, advantages or immunity
    granted to or assumed by, certain groups and
    considered by them as their right. e.g. in
    Canada, privilege accrues mostly to whites, to
    heterosexuals, and most of all, to white
    heterosexual males.

10
Identities
  • Identities are fluid
  • Identities overlap intersect
  • One person can embody and live multiple
    identities
  • Many identities are invisible
  • Valuing one identity supports valuing other
    identities (i.e. Anti-racist anti-ageist,
    anti-sexist, etc.)

11
The isms
Ageism
Sexism (gender)
Faithism
Socio-economic status (classism)
Ableism
Racism ( Ethnism)
12
Anger vs. Hatred
  • Anger is felt towards individuals
  • An emotion felt
  • Crimes of passion intense personal anger directed
    at someone well known to the perpetrator.
  • People feel remorse for their actions afterwards
  • Hatred is directed at whole classes of people
  • Deep-rooted with no real repentance as the aim is
    to negate the object of hatred
  • A sentiment, an enduring organization of
    aggressive impulses towards a person or peoples
    composed of habitual bitter feelings and
    accusatory thoughts

13
(No Transcript)
14
Gordon Allport's Group Norms theory...
  • Believed that people readily adopt group norms
    (attitudes, beliefs behaviours of a group) as
    the price of belonging to the in-group, to get
    psychological rewards from membership, including
    a sense of identity
  • Explains that people develop prejudices against
    others who dont fit into mainstream culture,
    known as the out-group

15
Social Learning Theory
  • Attitudes and beliefs are a result of
    socialization and learning. Young children learn
    behaviours from parents, peers and others. These
    attitudes can have a long lasting impact on
    perception and beliefs.

http//www.youtube.com/watch?vc6SKU5_w1Hk
16
Social-Economic Theories of Prejudice
  • Economic conditions could be factors that
    contribute to prejudice. During an economic
    recession for example, people who fear their
    livelihood is threatened might take a negative
    view on immigration. When people react this way
    immigrants become scapegoats people who are
    blamed unfairly for certain problems of
    difficulties in society.

17
Psychological Theories of Prejudice
  • Research shows that some people become prejudiced
    out of fear suspicion of people who seem
    different. These differences may call into
    question their own way of doing things and
    threaten self-esteem. An insecure person may find
    it comforting to feel another group is inferior.
  • Ethnocentric people view their own race or ethnic
    group as superior to others.

18
Contact and Education helps to eliminate
prejudice by creating a paradigm shift (the
formation of a new way of thinking about people
or ideas as a result of new experiences and
contact with others) Robber's Cave Experiment
19
Debrief...
  • In small groups on chart paper, brainstorm some
    ways in which the institution of Education has
    had to adjust its policies regarding social
    justice and equality for all...be specific with
    your examples

20
Debrief
  • Thinking about all the aspects we talked about
    today, are there some situations that would make
    it harder for a person who is gay or lesbian to
    come out?
  • What are the situations where it is most
    difficult to be gay or lesbian?
  • You can't choose to be gay or straight but you
    can choose to come out. Why do you think some
    people come out when they're 14 yrs and others
    wait until they are 40?
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