Title: Zyprexa documents ppt 9.
1Zyprexa documents ppt 9.
- This powerpoint has a selection of pages from
documents mainly to do with Global Values
Committee Aug 2002 including generating data to
support values messages.
2ZY200227498 Global value committee rv of
ZyprexaAug 2002
3ZY200227498 Global value committee rv of
ZyprexaAug 2002Strategic intent
4ZY200227498 Global value committee rv of
ZyprexaAug 2002Using segmentation of
physicians/customers for indications/widening
market
5ZY200227498 Global value committee rv of
ZyprexaAug 2002
6ZY200227498 Global value committee rv of
ZyprexaAug 2002Realise Zyprexa brand promise
7ZY200227498 Global value committee rv of
ZyprexaAug 2002Protect brand re ADEs
8ZY200227498 Global value committee rv of
ZyprexaAug 2002Protect brand re other
pharmacos brands
9ZY200227498 Global value committee rv of
ZyprexaAug 2002Pursue unrestricted access
10ZY200227498 Global value committee rv of
ZyprexaAug 2002Opportunities for brand expansion
11ZY200227498 Global value committee rv of
ZyprexaAug 2002Research strategy aligned with
brand strategy
12ZY200227498 Global value committee rv of
ZyprexaAug 2002review research including data
mining opportunities
13ZY200227498 Global value committee rv of
ZyprexaAug 2002Value message elements
14ZY200227498 Global value committee rv of
ZyprexaAug 2002Literature to support values
message
15ZY200227498 Global value committee rv of
ZyprexaAug 2002Studies to support values message
16ZY200227498 Global value committee rv of
ZyprexaAug 2002 Studies to support values
message
17ZY200227498 Global value committee rv of
ZyprexaAug 2002Literature to support values
message
18ZY200227498 Global value committee rv of
ZyprexaAug 2002 Studies to support values
message
19ZY200227498 Global value committee rv of
ZyprexaAug 2002Literature to support values
message
20ZY200227498 Global value committee rv of
ZyprexaAug 2002 Studies to support values
message
21ZY200227498 Global value committee rv of
ZyprexaAug 2002Values message elements
22ZY200227498 Global value committee rv of
ZyprexaAug 2002Literature to support values
message
23ZY200227498 Global value committee rv of
ZyprexaAug 2002 Studies to support values
message
24ZY200227498 Global value committee rv of
ZyprexaAug 2002Dealing with lack of literature
for a values message
25ZY200227498 Global value committee rv of
ZyprexaAug 2002Values message elements
26ZY200227498 Global value committee rv of
ZyprexaAug 2002Literature to support a values
message
27ZY200227498 Global value committee rv of
ZyprexaAug 2002 Studies to support values
message
28ZY200227498 Global value committee rv of
ZyprexaAug 2002Initiatives to build evidence to
fill gaps
29ZY200227498 Global value committee rv of
ZyprexaAug 2002The VA study was independent and
gave problematic results for Olz
30ZY200227498 Global value committee rv of
ZyprexaAug 2002Data mining
31ZY200227498 Global value committee rv of
ZyprexaAug 2002Data Mining