Title:
1In the integrity and independence of the
enlightened individual lies the hope of the
nation A.J Fletcher Founder Capitol Broadcasting
Company
2National Broadband Plan
- Spur Innovation
- More broadband access
- Faster speeds
- Connect rural America
- Create more competition
- Better prices
3Spectrum Crisis Numbers
- Cisco forecasts mobile video will account for
52.8 of all mobile data traffic in 2011. - Mobile video will more than double every year
between 2010 and 2015. - Mobile video will account for 66 of all mobile
data traffic by 2014.
Cisco -- Visual Networking Index
4Current Broadband Plan
The Economic Side
- Reduces competition/expands power of 4
gatekeepers - Creates an environment where the Government is
picking winners and losers - Harms tens of millions of Americans who utilize
OTA on one or more TVs - Most Importantly Short changes by billions
spectrum value - Allows time for demand side to outgrow supply
side - Creates a truly open and free market auction for
120 MHZ
5Not Good
Just four (4) companies control over 90 of all
mobile connectivity in the United States.
Chetan Sharma Consulting
6Current Broadband Plan
The Spectrum Side
- Provides a short term solution to a long term
problem - Does not fix the problem it puts a band aid on
it - Creates a 10 year revolving door spectrum crisis
- Handcuffs our country in competition with other
countries addressing the problem appropriately - Mobile data traffic is projected to increase 35X
in the next few years, ten times faster than the
rate of increase in spectrum coming online for
mobile broadband - Chairman Julius Genachowski
- Federal Communications Commission
- NARUC (National Association of Regulatory
Utilities Commissions) Annual Meeting - Atlanta, GA
- November 15, 2010
7Current Broadband Plan
The Spectrum Side (Continued)
- Fails to identify and utilize fallow spectrum
- Misses complementary aspects of broadcast and
broadband for spectrum maximization - Does not contemplate international harmonization
- It does not address mobile video as primary
demand driver - Does not identify how local spectrum will remain
local - Most Importantly Does not leverage established
broadcast infrastructure to help solve problem
8Current Broadband Plan
The Regulatory Side
- Does not contemplate a flexible broadcast
architecture for the future - Does not address double standard of broadcast
straightjacket vs. wireless service providers - Fails to identify real world harm of involuntary
repacking - Most Importantly Does not address broadcast
industry innovation
9Current Broadband Plan
The new Verizon logo clearly states the end game
10- Broadcasting As Part
- of the Spectrum
- Crisis Solution
11Mobile Networks Are One-to-One
12240 Users Per 4G Transmitter
Assumes no voice or other data usage on the
network.
10Mbps per sector with 3 sectors per
transmitter 30 Mbps total and 384 Kbps video bit
rate NIST LTE Smart Grid 5Mhz Up and 5Mhz Down
Configuration
13Raleigh-Durham Market 2.78 Million People
14Everyone Can Connect
15Raleigh-Durham Market Ratio - 11,583 1
16Dont Take Our Word
Were working with all of our infrastructure
providersto develop the technology to
incorporate a broadcast capability. We think
that will be a solution to this problem down the
road Tony Melone, CTO, Verizon Wireless
Open Mobile Summit November 2010
17 18The CBC Plan Step 1
- Timetable Year 1
- Launch Spectrum Inventory Analysis
- Launch Cross Industry Working Group
- Identify immediate opportunities to offload
wireless broadband bandwidth overload to
broadcasters utilizing the current mDTV
technology - Develop and implement broadcast and wireless
broadband technology convergent evolution path - Convergent Evolution a process by which
unrelated organisms independently acquire similar
characteristics while evolving in separate
ecosystems
19The CBC Plan Step 2
- Timetable Years 2 - 4
- Broadcast Technology Evolution
- OFDM based system
- Eliminates adjacent channel interference
problems! - Enables 30Mbps-40Mbps throughput (vs. 19.4Mbps)
- Enables SFN layout for wireless broadband offload
- Fixed/Mobile integrated chipsets
- Built on software upgradable standards (LTE)
- Broadcast, Fixed, Mobile, VOD, Datacast
20Broadcast Evolution enables collaborative systems
that shift content on the fly between broadcast
and wireless broadband/unicast
21The CBC Plan Step 3
- Timetable Years 2 - 5
- FCC Holds 380 MHZ of Spectrum Auction
- Broadcast spectrum not included
- 5 year timeline for 330 MHZ met
22The CBC Plan Step 4
- Timetable Years 5-10 Years
- Broadcast Technology Evolution Launched
- Broadcast Stations Repack
- FCC Holds 120MHZ Incentive Auction
- Locally based spectrum licenses only
- Higher value created with multiple bidders as you
have created an opportunity for both local and
national players
23The CBC Plan Notes
- Public Interest Obligations Should Be Clear
- Net neutrality on services we provide
- Homeland Security and First Responders priority
channels are established - 5 Ancillary and Supplementary
- Government earns revenue from all of the
additional services billions in revenue
24CBC Amended Broadband Plan
- Meets the 10 Year/500 MHZ goal
- Lowers capital outlay of wireless service
providers lower consumer prices - Spurs competition by significantly lowering cost
of entry - Does not harm actually HELPS Over The Air
viewers
25CBC Amended Broadband Plan
- Creates the path to solve the spectrum problem
long term - Drives maximum efficiency of broadcast spectrum
band - Creates a complimentary broadcast and broadband
architecture vs. duplicate - Addresses mobile video as primary spectrum crisis
driver and utilizes the most established and
efficient technology (broadcast) to solve problem
26CBC Amended Broadband Plan
- Identifies broadcasting as part of the future
- Creates new innovation opportunities for local
broadcasters - It helps broadcasting versus harming it
- Maximizes the value of the spectrum
- Allows time for demand side to outgrow supply
side - Creates a truly open and free market auction for
120 MHZ
27