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In the integrity and independence of the enlightened individual lies the hope of the nation A.J Fletcher Founder Capitol Broadcasting Company – PowerPoint PPT presentation

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Title:


1
In the integrity and independence of the
enlightened individual lies the hope of the
nation A.J Fletcher Founder Capitol Broadcasting
Company
2
National Broadband Plan
  • Spur Innovation
  • More broadband access
  • Faster speeds
  • Connect rural America
  • Create more competition
  • Better prices

3
Spectrum Crisis Numbers
  • Cisco forecasts mobile video will account for
    52.8 of all mobile data traffic in 2011.
  • Mobile video will more than double every year
    between 2010 and 2015.
  • Mobile video will account for 66 of all mobile
    data traffic by 2014.

Cisco -- Visual Networking Index
4
Current Broadband Plan
The Economic Side
  • Reduces competition/expands power of 4
    gatekeepers
  • Creates an environment where the Government is
    picking winners and losers
  • Harms tens of millions of Americans who utilize
    OTA on one or more TVs
  • Most Importantly Short changes by billions
    spectrum value
  • Allows time for demand side to outgrow supply
    side
  • Creates a truly open and free market auction for
    120 MHZ

5
Not Good
Just four (4) companies control over 90 of all
mobile connectivity in the United States.
Chetan Sharma Consulting
6
Current Broadband Plan
The Spectrum Side
  • Provides a short term solution to a long term
    problem
  • Does not fix the problem it puts a band aid on
    it
  • Creates a 10 year revolving door spectrum crisis
  • Handcuffs our country in competition with other
    countries addressing the problem appropriately
  • Mobile data traffic is projected to increase 35X
    in the next few years, ten times faster than the
    rate of increase in spectrum coming online for
    mobile broadband
  • Chairman Julius Genachowski
  • Federal Communications Commission
  • NARUC (National Association of Regulatory
    Utilities Commissions) Annual Meeting
  • Atlanta, GA
  • November 15, 2010

7
Current Broadband Plan
The Spectrum Side (Continued)
  • Fails to identify and utilize fallow spectrum
  • Misses complementary aspects of broadcast and
    broadband for spectrum maximization
  • Does not contemplate international harmonization
  • It does not address mobile video as primary
    demand driver
  • Does not identify how local spectrum will remain
    local
  • Most Importantly Does not leverage established
    broadcast infrastructure to help solve problem

8
Current Broadband Plan
The Regulatory Side
  • Does not contemplate a flexible broadcast
    architecture for the future
  • Does not address double standard of broadcast
    straightjacket vs. wireless service providers
  • Fails to identify real world harm of involuntary
    repacking
  • Most Importantly Does not address broadcast
    industry innovation

9
Current Broadband Plan
The new Verizon logo clearly states the end game
10
  • Broadcasting As Part
  • of the Spectrum
  • Crisis Solution

11
Mobile Networks Are One-to-One
12
240 Users Per 4G Transmitter
Assumes no voice or other data usage on the
network.
10Mbps per sector with 3 sectors per
transmitter 30 Mbps total and 384 Kbps video bit
rate NIST LTE Smart Grid 5Mhz Up and 5Mhz Down
Configuration
13
Raleigh-Durham Market 2.78 Million People
14
Everyone Can Connect
15
Raleigh-Durham Market Ratio - 11,583 1
16
Dont Take Our Word
Were working with all of our infrastructure
providersto develop the technology to
incorporate a broadcast capability. We think
that will be a solution to this problem down the
road Tony Melone, CTO, Verizon Wireless
Open Mobile Summit November 2010
17
  • A Better Broadband Plan

18
The CBC Plan Step 1
  • Timetable Year 1
  • Launch Spectrum Inventory Analysis
  • Launch Cross Industry Working Group
  • Identify immediate opportunities to offload
    wireless broadband bandwidth overload to
    broadcasters utilizing the current mDTV
    technology
  • Develop and implement broadcast and wireless
    broadband technology convergent evolution path
  • Convergent Evolution a process by which
    unrelated organisms independently acquire similar
    characteristics while evolving in separate
    ecosystems

19
The CBC Plan Step 2
  • Timetable Years 2 - 4
  • Broadcast Technology Evolution
  • OFDM based system
  • Eliminates adjacent channel interference
    problems!
  • Enables 30Mbps-40Mbps throughput (vs. 19.4Mbps)
  • Enables SFN layout for wireless broadband offload
  • Fixed/Mobile integrated chipsets
  • Built on software upgradable standards (LTE)
  • Broadcast, Fixed, Mobile, VOD, Datacast

20
Broadcast Evolution enables collaborative systems
that shift content on the fly between broadcast
and wireless broadband/unicast
21
The CBC Plan Step 3
  • Timetable Years 2 - 5
  • FCC Holds 380 MHZ of Spectrum Auction
  • Broadcast spectrum not included
  • 5 year timeline for 330 MHZ met

22
The CBC Plan Step 4
  • Timetable Years 5-10 Years
  • Broadcast Technology Evolution Launched
  • Broadcast Stations Repack
  • FCC Holds 120MHZ Incentive Auction
  • Locally based spectrum licenses only
  • Higher value created with multiple bidders as you
    have created an opportunity for both local and
    national players

23
The CBC Plan Notes
  • Public Interest Obligations Should Be Clear
  • Net neutrality on services we provide
  • Homeland Security and First Responders priority
    channels are established
  • 5 Ancillary and Supplementary
  • Government earns revenue from all of the
    additional services billions in revenue

24
CBC Amended Broadband Plan
  • Meets the 10 Year/500 MHZ goal
  • Lowers capital outlay of wireless service
    providers lower consumer prices
  • Spurs competition by significantly lowering cost
    of entry
  • Does not harm actually HELPS Over The Air
    viewers

25
CBC Amended Broadband Plan
  • Creates the path to solve the spectrum problem
    long term
  • Drives maximum efficiency of broadcast spectrum
    band
  • Creates a complimentary broadcast and broadband
    architecture vs. duplicate
  • Addresses mobile video as primary spectrum crisis
    driver and utilizes the most established and
    efficient technology (broadcast) to solve problem

26
CBC Amended Broadband Plan
  • Identifies broadcasting as part of the future
  • Creates new innovation opportunities for local
    broadcasters
  • It helps broadcasting versus harming it
  • Maximizes the value of the spectrum
  • Allows time for demand side to outgrow supply
    side
  • Creates a truly open and free market auction for
    120 MHZ

27
  • Discussion
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