Modern Communication and Society - PowerPoint PPT Presentation

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Modern Communication and Society

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Modern Communication and Society Transistor Electronics kit Integrated Circuit IC chip Facts to consider Extended plot stories over multiple episodes require audience ... – PowerPoint PPT presentation

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Title: Modern Communication and Society


1
Modern Communication andSociety
2
Transistor
3
Electronics kit
4
Integrated Circuit
5
IC chip
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Facts to consider
  • Extended plot stories over multiple episodes
    require audience commitment
  • USA TODAY, the countrys most popular newspapers,
    uses very short stories and lots of graphics
  • Sound bites have shortened from 42 seconds to 7
  • Tweets have a 140 character limit

10
Result
  • Short attention span
  • Low threshold of boredom
  • Era of instant gratification

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Greatest change in society
  • The computer
  • They run everything
  • They make the decisions
  • They hold all the information about all of us

14
Modern communication and society
  • Were at the beck and call of our devices
  • Weve developed a low threshold of boredom
  • Weve lost our privacy
  • Anything anybody wants to say they can say to
    everybody
  • Were in a global village
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