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Title: Unit 1: Sections 1


1
Unit 1 Sections 1 2
  • Psychology What is it and where did it come
    from?

2
Psychology What is it?
  • Definition The book defines Psychology as the
    study of behavior and cognitive (private)
    process.
  • What does that mean?
  • Is it the same for everyone?
  • How is it tested?

3
The Goals of Psychology
  • Description
  • -Describe or gather info about a behavior.
  • Explanation
  • -Why do people behave as they do?
  • Prediction
  • -An attempt to predict, as a result of
    accumulated knowledge, what people will think
    or feel in various situations.
  • Influence
  • - Finding a way to influence behavior in
    positive ways.

4
Some Definitions (booooo!)
  • Hypothesis an assumption or prediction about a
    behavior that is tested through scientific
    research.
  • Theory A set of assumptions used to explain
    phenomena and offered for scientific study.
  • Basic Science The pursuit of knowledge about
    natural phenomena for its own sake.
  • Applied Science Discovering ways to use
    scientific findings to accomplish practical goals.

5
The Scientific Method
  • See Text Pg. 12 for chart!
  • Question
  • Hypothesis
  • Experiment
  • Results
  • Conclusion
  • Theory

6
Differences in Opinion
  • Throughout time, many psychologists have had a
    wide variety of views as to what psychology is
    and what it should study.
  • Wilhelm Wundt (1832-1920)
  • Founded the first psychological lab in 1879 at
    Leipzig in Germany.
  • He saw Psychology as the study of conscious
    experience.
  • He did this through introspection, asking a
    person to describe what was going on in his mind.
    This is an attempt to study Psychology, much as
    a chemist would study substances.
  • He was a structuralist, which means he was
    interested in the basic elements of human
    experience.

7
Another Opinion
  • William James (1842-1910)
  • The first American psychologist.
  • He was more interested in how the mind functions,
    than how the body reacts.
  • Believed that the mind should be viewed as a
    whole and that you miss the point when you try
    to break it down into different parts.
  • He developed functionalism as an answer to the
    problems he encountered with introspection and
    structuralism.
  • Functionalism The study of how animals and
    people adapt to their environments. The
    function, rather than the structure.

8
More Opinions
  • John Watson (1878-1958)
  • Watson said You cant see the mind so how can
    you study it?
  • According to Watson, all we can see is
    observable behavior and that is what psychology
    should study. Skinner is also widely known for
    this view.
  • Watson was a behaviorist.
  • Behaviorist Psychologists who stress
    investigating observable behavior rather than the
    mind. How do organisms behave in response to
    their environment?

9
And now for a little break
Whats going on in this clip? Hmmmmmm
10
And now back to the Show!
  • Mary Calkins (1863-1930)
  • The first woman to make a career in Psychology.
  • Unfortunately, because of prejudices against
    women in 1895, she never received a PhD.
  • An understudy of William James.
  • Side note The first female psychologist with a
    PhD was Margaret Washburn.

11
Im asleepbut awake? Odd
  • Sigmund Freud (1856-1939)
  • Was a physician who practiced in 1938.
  • He was more interested in the unconscious mind
    than the conscious mind. Huh? What the heck
    does that mean?
  • He believed Consciousness was only the tip of
    the ice burg and that our unconscious mind and
    biological urges are in conflict with the
    requirements of society and morality.
  • According to Freud, these unconscious conflicts
    are responsible for most human behavior.


12
Ok, last bioFor now muahahaha!
  • Ivan Pavlov (1849-1936)
  • Russian
  • Pavlovs Dog experiment. Pavlov rang a tuning
    fork each time he gave a dog some meat powder.
    When the powder reached the dogs mouth, it would
    salivate. After Pavlov repeated this procedure
    several times, the dog would salivate when he
    heard the tuning forkEven if there was no food.
    The dog had been conditioned to associate the
    sound with food.

13
Odd..
14
YupA few more definitions
  • Psychoanalyst A psychologist who studies how
    unconscious motives and conflicts determine
    behavior.
  • Behaviorist A psychologist who analyzes how
    organisms learn or modify their behavior based on
    their response to events in the environment.
  • Humanist A psychologist who believes that each
    person has freedom in directing his or her future
    and achieving personal growth.
  • Cognitivist A psychologist who studies how we
    process, store, retrieve, and use information and
    how cognitive processes influence our behavior.
  • Psychobiologist A psychologist who studies how
    physical and chemical changes in our bodies
    influence our behavior.

15
Unit 1, Section 2 3
  • Perspectives of Psychology Psychology as a
    Profession

16
Perspectives of Psychology
  • Today most psychologists believe overt behavior
    is central to the field. What leads to behavior
    is debated however. Therefore, there are a
    variety of perspectives on what the focus of
    study should be.
  • Cognitive Perspective
  • Cognition means thinking. The cognitive
    perspective holds that to understand how people
    behave you have to understand how they think,
    remember, and decide. That is what determines
    how they act.
  • Physiological Perspective
  • Our brain is a complex biochemical organ that
    affects how we think and behave. To understand
    behavior you must understand the roots of
    behavior, the working of the brain and nervous
    system.

17
  • Sociocultural Perspective
  • Behavior is strongly influenced by social and
    cultural factors. To fully understand behavior,
    you have to take into consideration the social
    and cultural environment in which it occurs.
  • Psychodynamic Perspective
  • This is based on the work of Sigmund Freud.
    Freud saw psychology as the study of unconscious
    because he believed unconscious motivation
    controlled behavior.
  • Behavioral Perspective
  • Probably the most dominant perspective today.
    This is the continuation of Watsons idea that
    overt behavior is the most important thing to
    study. A combination of this and the cognitive
    perspective is also popular.

18
Psychology as a Profession
19
Training
  • Psychologist vs. Psychiatrist
  • Many People get these confused.
  • They are similar in that both may work in the
    diagnosis and treatment of mental disorders.
  • They are different in that a psychiatrist is a
    medical doctor who may prescribe medicine. A
    psychologist generally has a PhD and cannot
    prescribe medicine.
  • Major difference Drugs

20
So you wanna job?
Clinical Psychology This is what most people
think of when they hear the work psychologist.
They diagnose and treat mental disorders.
Counseling Psychology The book says they
treat people who do not have mental disorders,
but in reality they do the same work as clynical
psychologists although they are less likely to
work with people with severe psychopathology. Dev
elopmental Psychology They study how people
change physically, cognitively, and socially over
the lifespan. School Psychology This is the
third of the three main applied areas. They
diagnose and treat children with learning,
behavioral, and emotional problems with an
emphasis on the school envirionment.
21
  • Educational Psychology They study psychological
    principles within an educational environment.
    They are different from school psychologists
    because they generally do not work with
    individual children but focus more on
    instruction, techniques, etc
  • Cognitive Psychology their focus is on
    thinking, reasoning, language, and decision
    making.
  • Industrial/Organizational Psychology Studies
    aspects of behavior in work setting such as
    personnel selection, employee evaluation, work
    motivation, and leadership.
  • Psychobiology Also called physiological
    psychology. They are interested in the brain and
    how it works.
  • Social Psychology They are interested in social
    behavior. How do we act and react based on the
    social information we receive.
  • Experimental Psychology This covers almost all
    of the basic areas such as perception, learning,
    motivation, and animal behavior.

22
The endof this Section!
23
Psychological Research Methods and Statistics
24
Methodology
  • What is Methodology?
  • - According to the text, methodology simply
    refers to the methods that we use to conduct an
    investigation.
  • The goals of research are to describe behavior,
    to explain its causes, to predict the
    circumstances under which certain behaviors may
    occur again, and to control certain behaviors.
    Psychologists use various methods of research to
    accomplish each of these goals.

25
The different types of research
  • Naturalistic Observation A research method in
    which the psychologist observes the subject in a
    natural setting without interfering. (In other
    wordsWatch, but do not touch!)
  • - Note This is frequently informal and is
    usually the first step to allow you to get a
    better understanding of the behavior which allows
    further, more in depth investigation.
  • Case Studies A research method that involves an
    intensive investigation of one or more
    participants. (long term, very involved.)
  • - Note By itself, a case study does not prove
    or disprove anything. The researchers
    conclusions may not be correct. This was the
    technique used by Freud.
  • Surveys A research method in which information
    is obtained by asking many individuals a fixed
    set of questions. This is usually used to get an
    idea of the populations attitudes toward
    something.
  • - Note These are only accurate if they are
    representative of the population as a whole.

26
A few more types of research
  • Longitudinal Study A research method in which
    data is collected about a group of participants
    over a number of years to assess how certain
    change or remain the same during development.
  • - Note These studies are very time consuming,
    but are the best way to study changes over time.
  • Cross Sectional Studies A research method in
    which data is collected from groups of
    participants of different ages and compared so
    that conclusions can be drawn about differences
    due to age.
  • - Note Less expensive that Longitudinal
    studies and take less time, yet yield similar
    results.

27
What is Correlation?
  • Correlation The measure of a relationship
    between two variables or sets of data.
  • Whaaaaaaaaaaaaaa?
  • There are 2 types of Correlation. Positive and
    Negative.
  • For example, there is a positive correlation
    between IQ scores and academic success. Low IQ
    scores tend to go with low grades.
  • Still confusedNo problem! (High score High
    score, Low score Low score)
  • Another example, there is a negative correlation
    between the number of hours you practice catching
    a football and the number of times you get hit in
    the face with it. In other words, the more you
    practice, the less you will get hit in the face!
    (High score Low score, Low score High score)
  • It is important to remember that while the word
    correlation describes the relationship between 2
    things, it does not always mean that one thing
    causes the other. Why?

28
Negative Correlation
Not enough practice Hit in face with football.
29
Experimental Terms
  • Hypothesis An educated guess about the
    relationship between 2 variables.
  • Variable Any factor that is capable of change.
  • Note There are 2 types of variables the
    independent variable (the one experimenters
    change or alter so that they can observe its
    effects.), and the dependent variable (the one
    that can only be directly effected by the
    dependent variable.) In other words, The number
    of hours you study effects your academic
    performance.
  • Experimental Group The group to which an
    independent variable is applied.
  • Control Group The group that is treated in the
    same way as the experimental group except that
    the experimental treatment (the independent
    variable) is not applied.

30
Ethical Issues
  • Ethics The methods of conduct, or standards,
    for proper and responsible behavior.
  • In 1992 the American Psychological Association
    published a set of ethical principles regarding
    the collection, storage, and use of psychological
    data.
  • The Principles Published by the American
    Psychological Association
  • Psychologists are responsible for the dignity and
    welfare of participants. Psychologists are also
    responsible for all research they perform or is
    performed by others under their supervision.
  • Psychologists obey all state and federal laws and
    regulations as well as professional standards
    governing research.

31
  • Except for anonymous surveys, naturalistic
    observations, and similar research, psychologists
    reach an agreement regarding the rights and
    responsibilities of both participants and
    researcher(s) before research is started.
  • When consent is required, psychologists obtain a
    signed, informed consent before starting any
    research with a participant.
  • Deception is used only if no better alternative
    is available. Under no condition is there
    deception about (negative) aspects that might
    influence a participants willingness to
    participate.
  • Other issues covered include sharing and
    utilizing data, offering inducements, minimizing
    evasiveness, and providing participants with
    information about the study.
  • Note Recently the use of animals in research
    has caused much concern and debate. While some
    people oppose subjecting animals to pain for
    research purposes, others point to the enormous
    gains in knowledge and reduction in human
    suffering that have resulted from such research.
  • What do you think?

32
Animal Testing?
33
Problems and Solutions in Research
  • Problem 1
  • The Self-Fulfilling prophecy A situation in
    which a researchers expectations influence that
    persons own behavior, and thereby influence the
    participants behavior.
  • How do you fix it? There are a few options
  • Single-blind experiment An experiment in which
    the participants are unaware of which
    participants received the treatment.
  • Double-blind experiment An experiment in which
    neither the experimenter nor the participants
    know which participants received which treatment.

34
  • Problem 2
  • The Placebo effect A change in a
    participants illness or behavior that results
    from a belief that the treatment will have an
    effect, rather than the actual treatment.
  • How can this be viewed as a positive?
  • How can this be viewed as a negative?
  • Is this fair to do to someone?
  • Should a Person be notified that they are in
    effect being tricked?

35
??? Some Questions ???
  • Why should psychologists question the results of
    an experiment that they have conducted for the
    first time?
  • How do scientists attempt to avoid the
    self-fulfilling prophecy?
  • How can a psychologist attempt to justify
    deceiving patients in testing? Should they?
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