8 Things You Must Not Ignore in Internet Marketing

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8 Things You Must Not Ignore in Internet Marketing
http//webmarketingvancouver.ca/
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• Internet marketing in Vancouver, like elsewhere
  across the globe, is growing at an unprecedented
  rate. Companies can cash in on this new media
  wonder in so many areas. Marketing professionals
  offer eight clear-cut areas where the fortune
  lies.
• 1. Content is still' the king
• Google rewards higher quality content that is
  unique and informative. This is quite
  significant, seeing that a late last year's
  survey showed this mostly preferred search engine
  accounted for 65 per cent of searches. Its latest
  concept of author rank, which enhances content
  authority, can drive more traffic as well.
  Businesses can spread the content through ebooks,
  blogs, podcasts, inforgraphics and others.
• 2. Go Mobile
• The simple fact is that businesses are driving
  their customers away if they do not have mobile
  sites. Another survey by Adobe, the software
  giant, indicates that tablets offered 68 per cent
  higher ROI than normal PCs. Experts have also
  found that mobile phones account for more open
  rate share than any other medium and, it is
  growing.

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• 3. Know analytics and attribution modeling
• Know what is driving sales and conversions,
  because better data implies better marketing.
  Increased adoption of conversion rate
  optimization, for instance, earns better ROI from
  traffic generation through SEO, PPC and such
  channels.
• 4. The power of gamification
• What do you think of your customers talking about
  your products to their friends, in a way that is
  fun and that they can relate to each other? Sites
  such as BigDoor, PunchTab and Badgeville are
  offering their best by enhancing the reward
  systems and competition, and thus accentuating
  the user engagement.

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• 5. Inbound marketing
• As the traditional one-way outbound marketing
  gives way to inbound, businesses can focus on
  earning customers' interest rather than buying
  it. Unsurprisingly, companies have tripled their
  expenditure on blogs and social media in the last
  two years for internet marketing in Vancouver.
• 6. Social media
• Studies revealed branding scores higher point
  than direct response on this media. Yet,
  statistics shows only a dismal 20 per cent of the
  marketers are measuring the returns from social
  media, while a whopping 80 per cent of them are
  focusing on planning rather than on goals.
  Apparently, there is a huge scope for
  improvement.
• 7. Design to gain
• What is common between web design, parallax
  design and responsive design? The answer is
  simple a substantial ROI. The better a website
  incorporated these features, the more return
  companies can expect from their web marketing
  strategy.

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• 8. Act local
• Google mentions 97 per cent of users search for
  local businesses online in recent times.
  Companies can gain from working on ways to
  display localized results for the local
  customers.
• To conclude, businesses need to redefine their
  marketing strategies to be counted as among the
  best. Significantly, these days, it is mostly
  about standing out from the crowd with some
  marketing tricks.
• Web Marketing Vancouver specializes in web
  design, e-commerce development, local search
  marketing and seo vancouver. Its internet
  marketing in Vancouver focuses on placing the
  clients websites on the first place of Google.
• source http//www.articlesbase.com/internet-marke
  ting-articles/8-things-you-must-not-ignore-in-inte
  rnet-marketing-6514083.html