Customer Experience Strategy - PowerPoint PPT Presentation

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Customer Experience Strategy

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Every brand needs to evaluate its customer experience (CX) strategy if it wants to ensure customer loyalty and drive growth. Afterall, a customer experience strategy revolves around the various stages of interactions customers have with a brand. – PowerPoint PPT presentation

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Title: Customer Experience Strategy


1
Will the Future of Search be Semantic in 2021?
  • www.repustate.com

2
Table of Contents
How Has Customer Service Experience Evolved Over
Time?

What Do You Need To Supercharge Your Customer
Experience Strategy For 2022?

Make Your CX Journey Easy With AI
3
How Has Customer Experience Strategy Evolved Over
Time?
  • www.repustate.com

4
What is customer service experience? It is but
the total sum of a customers journey and his
feelings about you, right from the moment he
chooses your brand to aftersales. Customer
experience (CX) has certainly evolved
dramatically over time. Machine learning
algorithms have made customer interactions and
developing a consumer experience absolutely
hassle-free.

Right from selecting the music we like and making
song lists individually for every customer like
Spotify or YouTube do, to allowing search and
rescue teams to locating lost vehicles and
accident spots - all this happens with
machine-learned algorithms running in the
background. Artificial intelligence has taken CX
to the
5
What Do You Need To Supercharge Your Customer
Experience Strategy For 2022?
You need to have clear objectives, understand
your customers really well and develop buyer
personas for more targeted campaigns. You need to
train your customer support teams with the
required tech and training as well. More
importantly, you need to harness all the insights
from your voice of the customer data with the
help of sentiment analysis, and then use those
insights to create a great CX strategy.
6
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7
Make Your CX Journey Easy With AI
Customers are people. And people are fickle. So
be proactive and frequent when it comes to
gathering VoC data from your customers. This is
as important as implementing a well-planned
customer experience strategy. AI can improve the
speed of your reaching efficiency and
productivity but it also takes diligence and
planning from your end. It can give you
intelligent answers to what is customer service
experience, and what you can gain from it.
8
If we have learnt anything from the past few
years of Covid19 is that businesses are
constantly treading on shifting sands. But thanks
to AI and NLP, your journey towards a superior
customer experience for your customers can lead
you to a greater return on investment and a more
rewarding familiarity with your customers.
9
Thank you!
  • Understand your data, customers, employees with
    12X the speed and accuracy.
  • Visit www.repustate.com to learn more
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