From Vision to Action

1
From Vision to Action
NOVA Seminar 2005

• I VISION 1995
• II Change 1995-2004
• III ACTION 2004-2006

Paul Jensén, 040603
2
The Vision 1995
NOVA Seminar 2005

• The political vision
• The Nordic countries cultural political entity
• Nordic brotherhood
• Nordisk Råd / NCM (NMR)
• Nordec?
• The Nordic countries and the EU
• The transnational university
• Amalgamation of agricultural
• universities

Paul Jensén, 040603
3
The Vision 1995
NOVA Seminar 2005

• The professional vision
• Small subject problem (teaching and research)
• Sharing competence / division of labour ?
  specialisation (new areas)
• Cost efficiency / cost reduction
• Enhance quality in teaching
• International competiveness
• More attractive partner(s) for industry

Paul Jensén, 040603
4
Change 1995-2004
NOVA Seminar 2005

• At the institutional / national level
• Sectors are playing a diminishing role in
  national economics
• Financial cutbacks
• Specialization needs / focus
• Declining student numbers
• Export of students supported by governments

Paul Jensén, 040603
5
Change 1995-2004
NOVA Seminar 2005

• At the international level
• The Bologna Declaration ?
• global mobility
• Internationalisation ?
• curriculum change, language
• Globalisation ?
• wealth (in 10 years), travel, culture
• Commercialisation ?
• competition

Paul Jensén, 040603
6
Change 1995-2004
NOVA Seminar 2005

• At the international level an example
• University of Phoenix
• Founded 1995
• Mcap 10 mia. Eur
• Ann. turnover 2 mia. Eur
• Ann. profits 0.25 mia. Eur
• Ann. Growth 30
• Share of US market 3
• Expansion into
• Holland, Eastern europe, China, Malaysia,
  Indonesia

Paul Jensén, 040603
7
Action 2004
NOVA Seminar 2005

• Strategy 2004-2006
• NOVA must perform (why choose NOVA?)
• Clear vision, prioritised goals
• Operational efficiency I NOVA level
• leadership, organization, budgeting, reporting
• - Operational efficiency II University level
• leadership, local backup /anchoring,
  responsibility
• Operational efficiency III Project management
• leadership, goals, milestones, deadlines,
  evaluation
• Performance indicators / reporting statistics

Paul Jensén, 040603
8
Action 2004
NOVA Seminar 2005

• Prioritised goals 2004-2006
• - Advanced level Ph.d courses, MSc education
• Overcoming constraints
• economic, lodging, semester, e-learning
• External relations external financing
• NMR NOVA as preferred partner
• Identity, profile, image, marketing
• (at home universities)

Paul Jensén, 040603
9
Action 2004
NOVA Seminar 2005

• Priority areas 2004-2006
• Agroecology
• Aquaculture
• Biosystems engineering
• Crop pathology
• Food science
• Horticulture and DSH
• Urban greening / Urban forestry
• Veterinary medicine, final year differentiation

Paul Jensén, 040603
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NOVA 2006-
NOVA Seminar 2005

• New goals?
• Evaluation 2006
• From focus on Nordic students to focus on
  International students?
• Marketing the Nordic brand
• democracy, safe region, quality of life,
  language, academic standard, student influence
• NOVA is a tool, not a university!
• Branding of the individual universities/capitals

Paul Jensén, 040603
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NOVA 2006-
NOVA Seminar 2005

• New goals?
• Ph.d. Courses well functioning continue
• Master level
• 1 Individual courses - is there a NOVA role?
• 0.3 of total student numbers ? ?
• MSc summerschools (ELLS)
• 2 MCR-process ? MBR-process
• 3 Joint programmes
• Critical mass (small subject problem)
• Geographical mix
• E-learning
• Language
• Bologna compliance (3 2)

Paul Jensén, 040603
12
NOVA 2006-
NOVA Seminar 2005

• New goals?
• Efficiency of The local NOVA Team!!
• Incentive structure academic merrit
  (internationalisation)
• Visibility towards staff, internal marketing,
• University home-pages, links, NOVA rector
• Quality assurance systems
• Benchmarking (in general)
• New members?

Paul Jensén, 040603
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Summary of Presentation
NOVA Seminar 2005

• THANK YOU

Paul Jensén, 040603
14
(No Transcript)
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The Vision 1995
NOVA Seminar 2005

• The professional vision
• The transnational university ?
• NOVA University ?
• NOVA UN ?
• NOVA

Paul Jensén, 040603