Unit 1 Task 1 Lesson 1

1
Unit 1 Task 1 - Lesson 1

• Movie Posters - Introduction

2
Starter - Going to the Movies

• Who might go to see these films?

How do you know?
3
Why do we go to the Movies?

• What people do with media is important
• Entertainment
• fantasies of escape
• Understanding
• compare ourselves with what we see
• Companionship
• a reliable friend
• Information
• find out what we need to know

4
In Small Groups

• Try to think of media products which
• Offer you an escape
• Tell you about yourself
• Are your companions
• Tell you what you need to know
• This is calledUSES and GRATIFICATIONS

5
How does a poster sell to an audience?

• Escape
• Into the past
• Into romance
• Into fantasy
• Self Awareness
• What would I do?
• Who am I?
• Companionship
• Be/ be with?
• No surprises
• Knowledge
• Learn about History
• Learn about Literature
• Learn about Life?

6
Pictures

• Pictures give you information
• What is it about?
• Who is it about?
• Where is it set?
• When is it set?
• Who is it aimed at?
• How do you know?
• Task One (5 mins)
• In pairs look at picturesfrom posters on sheet
  1
• Answer questions in books

7
Stars

• What kind of films are these stars known for?
• Arnold Schwarzenegger
• Lindsey Lohan
• Sean William Scott
• Tom Cruise
• Tom Hanks
• Keira Knightly

8
Titles and Slogans

• Title/ Typeface (Font)
• Should stand out
• Suggests content and type (genre) of film
• Info about stars
• Slogan
• Usually catchy
• Tells audience something about the film
• Usually only one or two sentences
• Usually creates tension for the audience
• Task Two (5 mins)

9
Unit 1 Task 1 Lesson 2

• Movie Posters - Design

10
Starter

• What does a Movie Poster need to include?

11
Mood and Tone

• What kind of mood do these colours suggest?

What kind of tone do these images suggest?
12
Putting it all together

• Task 3
• Use the Internet
• Find a poster from a film you have seen
• Based on what you know about the film, answer the
  questions on the sheet
• Task 4
• Use the Internet
• Find a poster from a film you havent seen
• Try to describe what you think the film will be
  like based on the poster
• Try to find some clips/ reviews/ descriptions of
  the film does it meet your expectations?

13
Unit 1 Task 1 Lesson 3

• Completing Your Analysis

14
Starter - Deconstructing Posters

• What does the poster say genre/ story (Denote)?
• What does it suggest (Connote)?
• Who/ what is on the poster (images/ text)?
• How are they put across (represented)?
• How are they organised (layout)?
• Why?
• What is the tone?
• How is it put across?
• Why?
• Who is the audience?
• How do you know?
• Is it any good?
• Why?

15
Teasers and One Sheets

• What is the difference between a Teaser and a One
  Sheet?

16
What should go on a poster?

• Trailer for Sunshine

17
What should go on a poster?

• Posters for Sunshine

18
Unit 1 Module 1 Analysis Section

• 18 Marks
• 4 lessons
• Use pages 1-10 of booklet for info
• 200 words per film
• 50-100 per poster
• Use pages 4 and 7 for the right words
• Use page 8 to tell you what to write about and
  which films to use
• Use pages 9 and 10 and the VLE for templates and
  posters
• Use Superman and Mean Machine poster analysis for
  examples

19
What you will be marked on

• Grasp of Key Concepts
• Write about Audience and Media Language
• Creative approach
• Come up with your own ideas
• Use correct vocabulary
• Use appropriate words

20
(No Transcript)
21
(No Transcript)
22
Before you begin

• Delete school poster work from your network space
• Delete any unnecessary files from your network
• Read through the booklet (part 1)
• Ask any questions
• Decide which posters you want to analyse

23
Task 4

• Attempt the Teaser vs One Sheet sheets

24
For each poster

• Genre what type of film is it
• Framing how is the poster organised
• Where are the images?
• How is the image presented?
• What is the text?
• Slogan catchy phrase
• Is there one?
• What does it say?
• Mood Tone how does it make you feel
• WHY do you think these things?
• 4 LESSONS to complete

25
Unit 1 Task 2 Lesson 1

• Designing Your Poster

26
What does a movie poster need?
27
The Brief

• Client Kingdom Pictures
• Task produce a teaser and a one sheetfor a new
  film
• Information available
• Characters - Mood
• Tone - Plot
• Theme - Genre
• Audience 15-25 year old cinema-goers
• Outcomes
• 2 posters (1 x one sheet, 1 x teaser)
• A brief explanation of each poster
• Deadline Friday 17th October 2008

28
Films

• Title Riches to RagsGenre Romantic Comedy
• Title Out of TimeGenre Science Fiction
• Title Death HouseGenre Horror
• Title Til Death Us Do PartGenre Action
  Adventure
• Title UnknownGenre Unknown

29
Planning Your Poster

• Thought Shower/ mind map ideas for your poster
• Text
• What fonts might you use?
• Slogans
• Key Art
• What main images might you use?
• Background images?
• Colour
• Which colours are most appropriate?
• Framing
• Where will you put the important information
  (name of the film, names of actors, slogans) 
• Design
• Use Adobe Photoshop to assemble your poster
• Remember you need to produce two posters a
  teaser and a one sheet

30
Student Examples
31
(No Transcript)
32
(No Transcript)