Experience Enhanced Search Experience with Blekko

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Experience Enhanced Search Experience with Blekko
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• Imagine your frustration when you wish to find
  some information about your recurring back pain
  and you are directed to a sham website that is
  selling some shady slimming pills.
• Blekko, the new age search engine, is launched
  with the specific purpose of delivering you
  quality results from the most trusted of sites.
  This search engine provides you with a
  hassle-free search experience by delivering you
  the exact information you are looking for.
• A high degree of human involvement ensures that
  this search engine does not like other sites rely
  only on specific algorithms to find content on
  the World Wide Web. Experience and expertise of
  its users are taken into account before results
  are delivered.

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History of Blekko

• Blekko, the internet search engine, made its
  entry into the market in 2010. Critics and
  analysts were not too enthusiastic about its
  prospects.
• They were not being blamed, as it was a Herculean
  task for any startup to challenge the might of
  search engine giants like Google, Yahoo, and
  Microsofts Bing.
• Moreover, their apprehension gained weight from
  the fact that quite a few search engine startups,
  which had entered the market during the same
  time, had sank without a trace.

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• Top management of this latest entrant to the
  highly lucrative as well as competitive market
  was aware of this fact. They knew that they had
  to bring in something revolutionary to the market
  in order to survive.
• They wanted it to position as a search engine
  that delivers spam free results. It has been
  close to three years since the search engine was
  launched.
• Not only has it survived the cut throat
  competition but also managed to draw the
  attention of quite a few venture capitalists.
  This speaks volume about the unique concept that
  this search engine has brought to the
  marketplace.

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History of Blekko

• Blekko, like any other search engine, makes use
  of complex algorithm equation to source content
  from the net. What differentiates it from the
  rest is the fact that results are delivered only
  from quality sites known for their reliable
  content.
• Users of this search engine get a pleasant
  surprise when they realize that they do not have
  to waste time and effort going through a lot of
  bogus sites. Winners like to chart their own
  course and this search engine has been proving it
  since its inception.
• It is often seen that you cannot have the best of
  both worlds, when it comes to search engines and
  results displayed by them. Search engine users
  have to trade either quality with quantity or
  vice versa.
• This is not surprising, as when it comes to
  result displayed by major search engines, quality
  often shares an inverse relationship with
  quantity.

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• Net users will vouch for the fact that search
  results returned by major search engines score
  high on quantity but low on quality.
• Blekko is a consumer facing, new-age search
  engine that ensures to the fullest that quantity
  in no way comes in way of quality. The result
  displayed by this search engine may not be as
  high as those displayed by others.
• This, in fact, works in its favor as well as that
  of the user, as it becomes much easier for a net
  user to find the information he has been looking
  for on the World Wide Web.
• The result displayed is from the most trusted and
  quality sites. Users can find anything online
  with this reputable search engine with the utmost
  assurance that the information they are going to
  get will be relevant, trustworthy, and free from
  any harmful content.

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Freedom from Spam

• It is truly said that crooks think one step ahead
  and internet is too lucrative a market for them
  to ignore. They use unscrupulous techniques to
  manipulate their rankings on the web.
• This search engine differs from these well-known
  search engines, as it displays results taking in
  account the usage pattern of its consumers.
• According to industry reports, the number of spam
  messages in 2012 reached trillions. There is
  little a person can do other than grinding
  his/her teeth in frustration after seeing their
  inbox box stuffed with unsolicited messages and
  ads.
• Low barrier to entry and almost negligible cost
  has made spamming the favorite activity of
  unscrupulous organizations and webmasters.
• Users are subjected to different frauds on a
  daily basis, thanks to this scourge of spamming.
  Internet service providers also suffer a lot, as
  they have to add extra bandwidth to cope up with
  the deluge of spam.

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Izik for Smartphone

• Not content with delivering an enhanced search
  experience for internet users, Blekko launched a
  unique application called Izik for users of smart
  phones running Android operating system, the
  iPad, and Nook tablets.
• This application enables quick decision making by
  delivering multiple information on a single
  platform with tools that let you navigate
  effortlessly through the results that have been
  organized into categories.

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Thank you

• Blekko
• http//blekko.com/
• 130 Shoreline Drive, Suite 200
• Redwood City, CA 94065