What Are the Sources of Your Website Traffic?

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What Are the Sources of Your Website Traffic?
Straight Up Marketing
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Over the last few years, small businesses have
increased investment in online marketing and
websites. People have realised that online
marketing can provide low cost, minimum risk, and
high returns for their businesses. But you may
wonder about the sources from where the traffic
for you website can be generated. Here is a
short description of four major types of traffic
sources
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• SEO and Organic Search Results
• The purpose of SEO is to improve a website
  rankings and organic positioning on search engine
  results page (SERP) of major search engines. In
  any SEO campaign you need to be patient right
  from the start, investing time and money to
  generate favourable results.
• If done properly without breaking any rules
  (Avoid using Black Hat SEO), then SEO and organic
  traffic can prove to be more fruitful and highly
  effective in the long run.
• To know more about Black Hat SEO, you can read
  our blog post Black Hat SEO Or White Hat
  SEO-What SEO Hat Should You Wear?

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• Paid Traffic
• Ad Words, Remarketing, Facebook ads etc comes
  under this segment. Through paid traffic, you can
  access the major online positions for ads of your
  business as it considered highly relevant for
  audiences. Social media ads, Google Adwords, and
  different remarketing providers generally qualify
  for paid traffic.
• Since theres a cost involved for every click,
  therefore generating an effective conversion rate
  is given quite importance as it provides a good
  return on investment. One of the best things
  about paid traffic is access to data that helps
  to measure success accurately.

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• Content Marketing
• People often see content marketing as a way to
  improve organic SEO rankings of their websites.
  However, if content marketing is done in a proper
  manner then it can become an excellent source of
  links and referral traffic. Blog is an ideal
  place to start content marketing as websites that
  have blog page receive more visitors and inbound
  links.
• Original and fresh content is given quite high
  priority by Google and all the other major search
  engines. So, focusing on content marketing with
  unique and quality content can surely prove to be
  quite fruitful in bringing more traffic for your
  business website.

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• Social Media Platforms
• Dont get confused here with paid social media
  ads. Social media platforms are an excellent
  place to encourage a whole targeted community
  with similar needs to visit your business
  website. With social media, you can build
  relationships with your consumers by promoting
  your products services. This results in high
  quality traffic because visitors are already
  aware about your products services to some
  extent.
• Web Design Gold Coast

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Thank You
Straight Up Marketing