7 SEO Tactics You Need to Know in 2015

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7 SEO Tactics You Need to Know in 2015
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1. Creating Incredible Content That Earns Links

• Creating incredible content that people will
  want to share is still the best way to earn
  links.
• Even after all of the recent changes with
  the search engine algorithms, inbound SEO links
  are still the biggest influence for search
  engines.

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2. Co-Citation Links

• Every time a search engine finds your website
  next to your competitors, it tells them that your
  company is in a related niche. To get co-citation
  links, do a search for "best" or "top 10" items
  in your niche.
• Example top 10 SEO agency in NY.
• If you do this search and dont find your
  business in the results, get in touch with the
  publisher and ask that your company be added to
  the list. Be prepared to justify why your company
  should be included and where appropriate, give
  them a summary to go along with a link.

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3.Map Strategy To Audience Competitive Insights
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4. Editorial Links

• Editorial links will be some of the most
  powerful for SEO fact because they come from
  other publications in your niche mentioning your
  company. This type of links can also come from
  thought leadership guest posts that you write and
  get published on third-party sites too.

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5. Link Reclamation

• Link reclamation can help you to get fresh links
  by finding broken links to your site and having
  the publisher fix them by yourself or publisher.
• Examples
• Find brand mentions about your site and ask the
  publisher to add your websites link.
• Find places where your content has been used
  without attribution (places where people have
  used your post or infographics without giving you
  credit) and request a link from the person for
  your site.

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6. Link Outreach

• Link outreach is a bit "old school" but can still
  be quite powerful. If you want to do this, find a
  website that is relevant to your niche and get
  their contact information from the site. Then
  send them an email or call and politely ask them
  for a link. This works better if the site has a
  slightly different business than yours but may
  share a common audience.

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7. Competitor Analysis

• Competitor analysis is nothing new but so
  important work, and companies have been
  researching their competitors links for years.
  However, by looking at the competitors backlinks
  and manually reviewing which links are worth
  having, you can then perform a link outreach and
  try to get a link from the same referring site
  for your website too.

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