Introduction to Persuasive Speaking

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Introduction to Persuasive Speaking
Part 10 Using Visual Aids
John E. Clayton Nanjing University, Spring, 2005
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Syllabus
02/28 Introduction 03/07 03/14 Speech
1 03/21 03/28 Movie Remember the Titans 04/04
Overcoming Fear 04/11 Speech 2 04/18 Make-up
speeches Review speech 2 04/25 Using an outline
Selecting a topic 05/02 Holiday 05/09 Using
visual aids Topic outline card 05/16 Speech 3
(topic your choice, Visual aid, Outline
card) (NOTE Please DO NOT use PowerPoint) 05/23
Review of Speech 3 06/30 Review of all speech
principles Prep for speech 4 06/06 Speech 4 (no
make-ups all due this day) 06/09 Speech contest
and party (evening, 600 800pm)
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The Role of Presentation Aids

• Presentation Aids
• Can be audio or visual
• Help the audience
• - see relationships
• - remember material
• Should be used to supplement, rather than serve
  as your ideas

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Memory Presentation Aids

Percent of Speech Remembered After
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When to Use?

The first step is to establish the need for an
aid. Once your speech is complete, read through
to identify places where an aid would clarify
your ideas.
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Timing

Display your aid only when you are about to
discuss it Otherwise, the audience my become
distracted if they see something they do not
understand
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Simplicity is Important

Concentrate on presenting one major idea per aid.
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Place Aids Carefully

Make certain that the audience can see and hear
your aids, and that you can access them easily
without interrupting the flow of your speech
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What Aids Should You Use?

The selection and use of particular types of
presentation aids should be based on the speech
content, the audience, and the occasion.
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Basic Guidelines for Aids

• Make it easy to see
• Keep it simple
• Make it consistent with objective
• Maintain eye contact
• Talk about visual aid

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Additional Considerations

• Dont pass items around
• Use nothing dangerous or illegal
• Avoid using live animals
• Prepare for problems (have
• backups)

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Types of Visual Aids

• Slides
• Posters
• Objects
• Models
• Handouts

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Types of Visual Aids, cont.

• Flip charts
• Chalkboards
• Audio/video clips
• Overhead transparencies
• Projected computer graphics

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Design Rules - Size

Make sure type size is large enough for the
audience you will address
72 PT 60 PT 44 PT 36 PT 32 PT 28 PT 24 PT 18
PT 14 PT
Make sure type size is large enough for the
audience you will address
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A Picture is Worth 1,000 Words

Hanging from a small pin pounded into the
mountain surface can be an exciting, if
dangerous, activity.
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A Picture is Worth 1,000 Words

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Chalkboard

Use for simple explanations Remember -- the
processes of writing or drawing reduce contact
between the presenter and the audience
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Practice With the Aid

Practice the presentation as it will actually be
performed Plan on what to say during dead
time, such as time spent walking over to an
overhead
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Gettysburg Address

Fourscore and seven years ago our fathers brought
forth on this continent a new nation, conceived
in liberty and dedicated to the proposition that
all men are created equal. Now we are engaged in
a great civil war, testing whether that nation or
any nation so conceived and so dedicated can long
endure. We are met on a great battlefield of that
war. We have come to dedicate a portion of that
field as a final resting-place for those who here
gave their lives that that nation might live. It
is altogether fitting and proper that we should
do this. But, in a larger sense, we cannot
dedicate, we cannot consecrate, we cannot hallow
this ground. The brave men, living and dead who
struggled here have consecrated it far above our
poor power to add or detract. The world will
little note nor long remember what we say here,
but it can never forget what they did here. It is
for us the living rather to be dedicated here to
the unfinished work which they who fought here
have thus far so nobly advanced. It is rather for
us to be here dedicated to the great task
remaining before us -- that from these honored
dead we take increased devotion to that cause for
which they gave the last full measure of devotion
-- that we here highly resolve that these dead
shall not have died in vain, that this nation
under God shall have a new birth of freedom, and
that government of the people, by the people, for
the people shall not perish from the earth.
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Gettysburg Address

Abraham Lincoln Delivered 19 November
1863, Gettysburg Battlefield
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Topic Outline Card

A. Introduction we need better laws regarding
alcohol. 1. Bobs death 2. Latest
statistics on youth deaths. 3. Question why
must this continue? B. Need It can happen to
anyone. 1. Story of Janes crippling
accident. 2. C. Satisfaction --
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Homework
Finish preparing speech 3, to be presented on May
16th 1. Argumentative topic of your choice 2. 3
minutes MEASURED ON - Impactful introduction -
Effective use of a visual aid - Use of a topic
outline card