Title: Demography%20and%20Population%20Pyramids
1Demography and Population Pyramids
2Demography Activity
- Target people, were you able to determine what
your label said? How? - Marketers, how did you go about selecting your
target people? - Who was not targeted? Why?
- Observers, please comment on what you saw during
the activity, from both the target people .
3So, what kind of information are companies
looking for?
4Social Trends
- In social science these are not fads, fashions or
the latest things. - These are large scale changes in a society.
- Anthropologists study how they affect ______
- Sociologists study their impact on _____, ______
and _________ - Psychologists study how they affect _______
5Demography
- the study of changes affecting human population
- is concerned with the overall population, the
immediate phenomena that alter it as a whole
(births, deaths, migrations), or changes in its
composition (sex, age, marital status, language,
religion, education, income, etc.) - The Canadian Encyclopedia. (N.d.). Demography.
Retrieved from www.thecanadianencyclopedia.com
6Demography Synonyms
- Population analysis
- Population dynamics
- Vital statistics
7Interests of Demographers
- Fertility
- Mortality
- Migration (immigration, emigration, rural-urban)
- Aging
- Diversity
- Labour market
- Participation rate
- Marriage
- Divorce
8Uses of Demography
By For (e.g.)
Govt Planning for future services such as hospitals
Businesses Knowing customers buying habits planning where to locate a new store
Organizations (such as charities) Knowing how many immigrants will come to a city in the future
School boards Where will schools have to be built and/or closed
9Population Change
- Natural balance of births, deaths, movement of
people (immigration emigration) - What would be the best kind of balance for a
country such as Canada? What kind of situation
are we in now? - Define from page 146
- Natural increase
- Natural decrease
- Net migration
- Therefore, population change natural inc/dec
net migration
10Population Pyramid (PP)
- A quick way to determine population
characteristics and some change over time - A type of graph that demonstrates population
patterns by age and sex - Cohorts age groups or categories
- Male and female of total population shown
- Describe the shape of the base, middle and tip
for 1961 and 2006? - What does a PP not show (or tell you)?
11PP 1996
Natural Resources Canada. (2004). The atlas of
Canada population pyramid 1996. Retrieved April
25, 2012 from http//atlas.nrcan.gc.ca/auth/englis
h/maps/peopleandsociety/age/age1996/can_graph.gif/
image_view
12PPs for 1966 and 2006
Canadian Institutes of Health Research. (2007).
The future is aging. Retrieved April 25, 2012
from http//www.cihr-irsc.gc.ca/e/34013.html
13PP 2006
Statistics Canada. (2009). 2006 Census analysis
series findings. Figure 7 different cohorts
among the age pyramid of the Canadian population
in 2006. Retrieved April 25, 2012 from
http//www12.statcan.ca/census-recensement/2006/as
-sa/97-551/figures/c7-eng.cfm
14Group Task
- Using the 2006 Population Pyramid (blue with
generation names), identify - What we mean by the base of the PP and what it
was like in 2006 (narrow, medium, wide) - What we mean by the top of the PP and what it was
like in 2006 (narrow, medium, wide) - What we mean by the middle of the PP and what it
was like in 2006 (narrow, medium, wide) - Which generation do you think has had the most
impact on Canada as it has gone through its life
stages (children, teenagers, adults, seniors)?
Why?
15Social Impact of Baby Boom
- What happens when a countrys population rises a
lot during a short period?
By 1966 half of the population was under 24
years old. Now that group makes up 25.
Year Canadas Population
1946 12 million
1966 20 million
- What is the impact of a large generation as it
gets older?
16HW
- Complete Reproducible Worksheet 5-1 Demographic
Groups just dates using pages 145-147. - Begin GenY Demography Assignment.