INTD%2053

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INTD 53 what is color? more than any other
element of design, color has the ability to make
us aware of what we see
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nothing has meaning without color descriptions
color defines our world and our emotions
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participation activity color
inspiration consider what colors inspire
youdo different colors inspire you to do
different things? collect a few examples of
your most inspirational colors bring them to
class with you be ready to discuss your color
inspiration
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color personality tests
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INTD 53 what is color? more than any other
element of design, color has the ability to make
us aware of what we see
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• color described by two very different methods
• objectively
• referring to the laws of chemistry, physics, and
  physiology
• subjectively
• referring to the concepts found in psychology

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our eyes are attracted to colorcolor perceived
before details
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physiologically color is a sensation of light
transmitted to brain through eye
distinguish color after light passes through
cornea pupil and strikes retinaretina passes
messages to fovea which transmits to brain
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physiologically color is a sensation of light
transmitted to brain through eye
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physiologically color is a sensation of light
transmitted to brain through eye
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physiologically
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physiologically
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physiologically lightwaves of
energy different wavelengths
eye/brain reactions differno absolutes
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(No Transcript)
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http//www.ted.com/talks/neil_harbisson_i_listen_t
o_color.html
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how light gives objects color sunlight is
composed of all the colors in the spectrumwhen
bent/refracted creates the visible spectrum
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how light gives objects color when light strikes
a surface, some wavelengths are absorbed while
others are reflected surface
color
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• factors in perception
• our perception of objects depends upon
• physical factors
• psychological factors
• cultural factors
• examples?

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• factors in perception
• media techniques
• oil, acrylics, water
• canvas, board or paper
• grounds or bases used
• brands of paint
• pencil line or sketch in watercolor
• yarns and fibers sheen and texture
• ceramic glazes
• printmaking

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factors in perception eye and brain some colors
are perceived more easily than others
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• factors in perception
• psychology and culture
• memory
• experiences
• intelligence
• cultural background
• vary from individual to individual
• color not perceived differently
• perception just means different things to
  different people

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• local, optical and arbitrary color
• quality of light further determines quality of
  color that we see
• local color
• most natural
• reproduces effect of colors as seen in white
  daylight
• exactly as we expect
• blue sky, red barn, green grass

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• local, optical and arbitrary color
• quality of light further determines quality of
  color that we see
• optical color
• as seen in lighting conditions other than white
  daylight
• rendered in a somewhat naturalistic way
• in rain or thunder, at sunset, in indoor lighting

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• local, optical and arbitrary color
• quality of light further determines quality of
  color that we see
• arbitrary color
• allows artist to impose his/her feelings and
  interpretation of color onto images
• natural color is abandoned for artists choice

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participation activity local, optical
arbitrary color using magazines, photographs
or images from the internet, collect and label
three examples of each of the different
categorieslocal, optical, arbitrary present
examples professionally (black ink, block
lettering, use of borders, etc) remember that
this is the first of many activities that will
need to be included in your portfolioplan your
layout accordingly