WSI World - Search Advertising - PowerPoint PPT Presentation

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WSI World - Search Advertising

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Search advertising helps you reach targeted leads that will be funnelled to your website instead of your competitor’s. How does it work? When someone searches for keywords specific to your business, your site will appear high up in the paid sponsors’ section of the search engines, directories or other advertising portals. This means that visitors searching for your products or service can easily find your business, resulting in an increase in targeted traffic to your site – people who are interested in purchasing your offering – immediately. – PowerPoint PPT presentation

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Title: WSI World - Search Advertising


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WSI WorldWorld's Leading Internet Marketing
Online Promotion service providerhttp//www.w
siworld.com/
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Search Advertising
  • Search advertising helps you reach targeted leads
    that will be funnelled to your website instead of
    your competitors. How does it work? When someone
    searches for keywords specific to your business,
    your site will appear high up in the paid
    sponsors section of the search engines,
    directories or other advertising portals. This
    means that visitors searching for your products
    or service can easily find your business,
    resulting in an increase in targeted traffic to
    your site people who are interested in
    purchasing your offering immediately.

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Pay-Per-Click is Only Cost Effective if You Do it
Right
  • In comparison to other marketing methods,
    pay-per-click can be a very cost effective
    marketing technique to build volume to your site,
    provided you are doing it right.  Anyone can buy
    keywords and drive large volumes of traffic to
    your site but if that traffic leaves as soon as
    they get there because your offering isnt
    relevant to what they are looking for, then
    youll end up wasting a lot of money (remember
    you pay per each click).

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