7 Steps Sales Process

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7 Step Sales Process for Your B2B Business
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5 Reasons You Need a Sales Process
1. Always Stay on Course
2. Find the Cause of Stalled Sales
3. Improve Forecasting and Revenue
4. Offer better a customer experience
5. Constant Improvement in Sales Methods
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What Makes an Effective B2B Sales Process?
1. Customer-centric
2. Clearly defined
3. Replicable
4. Predictable
5. Goal-oriented
6. Easy to calculate
7. Adaptable
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7-Step Sales Process for B2B Businesses
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1. Preparation Research
The sales process is built on the foundation of
preparation. Sales people must be knowledgeable
about their products/services, target
demographic, market, and brand's distinctive
value. Examine your rivals.
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2. Prospecting
It's one thing to find customers. It's a
different storey when it comes to enlisting the
best. Prospective clients who have expressed
interest in your product or service, or who may
be interested based on their profiles, business,
or other qualities, are qualified through the
sales prospecting process.
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3. Needs Assessment
Now you have the attention of your potential
customer. Fantastic! You must, however, conduct
study to determine whether or not they require
what you are selling.
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4. Pitch/Presentation
This is where you describe the distinct value
your clients will receive if they buy your
product or service.
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5. Handling Objections
Once a sales rep presents a proposal/demo, the
prospect often raises questions or concerns
(ideally in your CRM).
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6. Closing
Typically, you close the deal at this stage of
the 7-step selling cycle, and all of your efforts
are reflected in the company's revenue. While
this may appear to be the most important stage,
it is only effective if all of the preceding
steps have been completed properly and in the
correct order.
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7. Follow-Ups, Repeat Business, Referrals
If you finish a sale successfully, it opens the
door to further prospects for recurring business.
Clients that are cross-sold or upsold might be
one of your most valuable revenue streams.