Quarterly Newsletter

1
February 2006
Im a member!
Quarterly Newsletter
www.ctamtexas.com
 
A Letter from the President
Happy Valentines Day! (Too late to say happy
new year?) Well, who says we cant break
tradition so. Happy New Year too!!! As we
prepare our first edition of the CTAM Greater TX
chapter newsletter kicking off 2006, I wanted to
reflect momentarily on 2005. 2005 was a
tremendous year! We increased our membership by
12 over 2004 celebrated the birth and success
of TEXTAM in San Antonio continued to receive
accolades from CTAM national, and other state
chapters, about the success of our re-launch of
the www.ctamtexas.com website elected a
stellar group of new chapter board members from
all over our great state and LA. (stay tuned for
breaking news by April 1st on some exciting
chapter news), With this addition to our board,
it will allow us to continue blazing a trail into
the future with more creativity and energy than
ever before. Without the continued support and
efforts to all of you, our chapter members and
board of directors, it would not happen. So from
our board of directors to all of you we say
Thank You!!!   New board members elected for
the 2006-2007 term are Kathleen Griffin,
Charter Communications Darrel Hegar, Time Warner
Cable John Kirkpatrick, Cox Communications Matt
Anderson, Scripps Networks Catherine
OBryant-Freeman, Cox Communications Rich
Redadicker, Time Warner Cable. Please welcome
them and talk about how to get involved.   In a
business that is forever changing, CTAM Texas
will work to be a constant and consistent
organization for our members to count on within
the competitive environment and whirlwind of
change in our industry. Among our chapter goals
for the year, we will continue to work on
improving our communication to members and
provide informative and groundbreaking chapter
events. Most importantly, we will continue in
our mission to provide valuable opportunities to
learn, network and last, but not least, have some
not to miss Texas and Louisiana FUN!  Dont
miss our 2nd Annual TEXTAM event on March 8th and
9th in Houston TX. You wont want to miss the
opportunities to bid on amazing prizes at our
Sip and Silent Auction event from 500
p.m.-630 p.m. on Wednesday evening March 8th.
It will benefit the Stay-Focused organization, a
special cause to our special guest Joe Rooney of
Cox Communications. Following Content, Content
Everywhere Operator panel discussion from 630
p.m.-730 p.m. Be there on Thursday, March 9th
 
to attend an amazing day of roundtable education
sessions and Part 2 of our panel discussion on
content from the programmers. This is the
educational event of the year. You will want to
be there! Other 2006 upcoming chapter events
will include the CTAM Tele-Seminar which will
have host sites in TX and LA the 14th Annual
WICT/CTAM TX Dru Strange Charity Golf Tournament
Fall Chili Event and the CTAM/WICT Texas Holiday
Mixer in December. Please check out our website
during the year to get information on all of
these exciting events.  Kim

• In this issue . . .
• Presidents Message
• Save the Date
• Chapter Highlights
• 4th Annual Chili Cook Off
• Holiday Mixer
• Upcoming Events
• TexTam
• Teleseminar
• Membership Incentive
• Member Benefits
• Your Chapter Board

Save the Date Event Calendar
Date Event Location __ March 8-9 TexTAM Magnolia
Hotel, Houston, TX May 3 TeleSeminar Various Ju
ne Dru Strange Charity Golf Dallas, TX
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CTAM of Texas Quarterly
4th Annual Chili Cook Off
No matter when the Chili Cook-off is held, you
can be sure that both the weather and the Chili
will be hot hot hot! Rumors of a cool front
blowing over were just thatrumors. But the
teams came prepared and there wasnt a booth in
sight that wasnt covered by a snazzy
canopy! Eighteen teams participated in the 4th
annual TX CTAM Chili Cook Off in Austin, TX,
along with many individual walk-ins who filled
the venue. All had a wonderful time fraternizing
with fellow industry cohorts over fiery chili and
Texas beverages, all to benefit the Meals on
Wheels of Austin. To quote one attendee, Its
been a long time since I have seen that many
industry professionals having that much fun. The
large grassy area provided ample space for all of
the booths and extra activities. There were
stick horse races sponsored by TV Guide and a
Home Run Derby from Fox. Scripps sponsored a
networking area with beverage stations from DIY,
Fine Living, HGTV, the Food Network and
GAC. Certain Chili Cook Off traditions occur year
after year Smack talking, fiercely guarded
recipes and top-secret Booth themes make the
competition all the more exciting. Some team
captains would sacrifice their little finger
before theyd spill the beans on their secret
Chili ingredients! And some teams risked not
being named on the pre-printed ballots rather
than tell their booth theme too soon. A new award
was introduced this year for the Best Individual
Costume at the Chili Cook-off. The award was
won by the loudest screams and applause from the
audience! The showmanship of the contestants and
the hootin and hollerin of the crowd made this
a fun award that will be looked forward to next
year. Many thanks to the esteemed judges who
graciously donated their time Clay Collier
(CTAM VP Research), Dan OBrian (Gotuit CEO and
25yr cable veteran) and Dan Pruett (President
CEO of Meals on Wheels Austin). Judges
Awards Best Chili (Grand Prize) Outhouse Chili
(Gospel Music Channel Cox West Texas) Best
Themed Booth BridezillaChili For Better or
For Worse (WE Cox MAC)   Peoples Choice
Awards  Best Chili Tequilla Jungle (TV Guide
Grande) Best Individual Costume Yogi Bear
Turner Networks    The event was supported by
many sponsors including BIAP (koozies), The
History Channel en Espanol (Hot Sauce), TBN (ice
cream), NBC Universal (visors), Hi Image Graphics
(all signage the big check), Individual costume
award sponsored by E!, ..  An incredible
DJ, sponsored by MTV Networks, kept the music
pumping and the chili simmering.   CTAM TX
presented a check to the Meals on Wheels of
Austin for 3,000.   CTAM TX is thrilled with
the success of this event made possible by the
teams of programmers and operators that put their
heart and soul into cooking and competing with
outrageous booths.
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CTAM of Texas Quarterly
CTAM Texas presents check to Meals on Wheels at
the 4th Annual Chili Cook Off
Holiday Mixer
This year, WICT and CTAM decided to change things
up a bit and hosted a "Holiday mixer."  The Iron
Cactus Restaurant in downtown Dallas was the home
for this year's festivities, and the place did
not disappoint!  Attendees were able to mix and
mingle with great food and company, and the night
was capped off by our annual raffle of fabulous
prizes donated from the various networks. 
Nothing says Holiday party like a photo-button
booth, so we'd be remiss if we didn't pay homage
to Bruce Levinson and NBC Universal for
generously sponsoring this year's booth.  Our
event was once again packed with people, so we
thank all of our CTAM TX and WICT members for
their generous support for this great cause. 
Thanks to the hard work and participation of our
committee members, volunteers, and sponsors. 
CTAM and WICT members brought hundreds of coats
and blankets - and raised 1000 this year, which
was donated - as always - to our friends at the
Austin Street Shelter for the homeless. 
                                                 
         - Matt Packard Reed Hatfield
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TexTAM Houston Magnolia Hotel Houston 1100 Texas
Avenue Call [phone] for reservations
139/night CTAM hotel rate if you book by
2/15 Wednesday, March 8th 430 - 600 p.m. SIP
SILENT AUCTION To benefit Stay Focused, a scuba
diving program for mobility-challenged teens that
builds confidence and teaches valuable lessons on
overcoming challenges. 600 - 700 p.m.
EXECUTIVE FORUM PORTABILITY OF CONTENT Matt
Bond, EVP Comcast Sam Howe, CMO Time Warner
Joe Rooney, SVP Cox Moderated by Matt Stump,
Multichannel News! Thursday, March 9th 10 a.m.
- 12 p.m. HOT TOPIX TABLES Rotate from table to
table to discuss best practices with experts in
call center management, public relations,
engineering made easy, research, and with Mark
Award winning marketers CONTENT, CONTENT,
EVERYWHERE Panel Discussion 200 330 p.m.
Note This Event is Exclusive to CTAM Texas
Members so JOIN NOW! JUST 25 to current
Members! 50 (includes membership) to New or
Renewing Members Visit www.ctamtexas to register,
or RSVP to Willie Kelling by March 1 (please
specify which events you will attend) Willie.kelli
ng_at_charter.net
GET MORE INVOLVED IN TEXTAM 2006! Become a
sponsor demo a new productdonate silent auction
items volunteer on a committeecontact Willie
Kelling today! willie.kelling_at_charter.net
[phone]
5
CTAM of Texas Quarterly
11th Annual CTAM TeleSeminar
Marketing in a Hypercompetitive
Environment Wednesday, May 3rd 1100 1215
CST Locations in Austin, DFW, Houston,Lubbock
and Tyler Stay tuned for more information coming
soon.
HELP WANTED
Please help us populate our CTAM Texas job bank
with new or updated jobs available in the
industry. Please send links to current job sites
within your company or email klfrancis_at_rainbow-med
ia.com
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JOIN/RENEW/REGISTER TODAY DURING OUR TEXTAM
SPECIAL!
Check out our 2006 Calendar of events and receive
discounted admission as a member March
8-9 TexTAM, Houston TX May 3 CTAM
TeleSeminar October 5th Annual Chili Cookoff
in Austin, Texas December Holiday mixer to
benefit The Austin Street Shelter in Dallas,
Texas   1.        NETWORK! NETWORK! NETWORK! The
CTAM event attendee seated to the right of you
today could be your future employer - or employee
- tomorrow. Get to know them now! 2.       
LEARN A NEW SKILL. Are you a financial analyst
who has always had a secret desire to be a
marketer? Join the CTAM Texas Programming/Events
or Publicity Committee to get first hand
experience! Gain management skills later by
LEADING a CTAM Texas Committee. Sharpen your
database skills by volunteering for the
Membership Committee. Learn more ways to expand
your professional skills. 3.        JUST LEARN
SOMETHING NEW. In 2005, CTAM events taught you
everything from how to market successfully
through the retail channel, to how to make
award- winning chili. The possibilities for 2006
are endless. 4.        KEEP UP WITH YOUR CTAM
NEIGHBORS. Get the scoop on who said what at
that event you missed in our quarterly CTAM
Texas newsletter. Or, smile for the camera at
an event, and be a star in the newsletter
later! Don't Delay - Join Today!   SPECIAL
TEXTAM RATES!!!!! MEMBERS NON-MEMBERS _______
I KNOW THE BENEFITS BECAUSE IM ALREADY A
MEMBER! PLEASE NOTE ANY CHANGES TO MY
MEMBERSHIP INFORMATION BELOW AND CHARGE MY CREDIT
CARD TODAYS 25 MEMBER EVENT ADMISSION
or accept my check, attached.   ________Annual
Texas Chapter membership dues for new members
included in TEXTAM registration (membership
expires 2/28/2007). Please charge my credit card
35.00 or accept my check, attached.   Name
of the person who referred me to CTAM Texas
______________________________________   Make
check payable to "CTAM Texas" and enclose it with
this completed form in an envelope and mail or
fax to Attention CTAM Texas Membership c/o
Tonia McNinch-Johnson, BIAP Systems 5800 Granite
Parkway, Suite 480, Plano, TX 75024 Fax
972-464-5881  NAME _____________________________
_ TITLE___________________________________
COMPANY __________________________   ADDRESS
(Street or P.O. City, State, Zip)_______________
________________________________   WORK
PHONE__________________________FAX
_______________________________________   E-MAIL
ADDRESS -_______________________________________
__________________________   MEMBERSHIP STATUS
(Check one)   ___ New Member ___Renewal ___
Existing, please note changes above   PAY BY
CREDIT CARD   Name of cardholder
__________________________________________________
_____ Card Type ______________________
___   Card Number _______________________________
_ Expiration Date ______________ Signature
__________________________________________________
_____________
   
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CTAM of Texas Quarterly
OFFICERS AND BOARD
2005 CTAM CHAPTER

• WE ARE CTAM of TEXAS
• Founded in 1990, CTAM of Texas is a chapter of
  the Cable and Telecommunications Association for
  Marketing the most powerful and up-to-date
  management and marketing society in the industry.
  In the new millennium, the chapter strives to
  bridge the gap between marketing and technology
  and to provide you with information that is
  accurate and readily accessible.
• MEMBER BENEFITS
• Discounts on chapter meetings and events
• Professional development roundtables
• Quarterly newsletter subscription
• Industry networking
• Leadership opportunities
• CTAM of Texas membership directory
• Terrific Social Events
• Annual chapter dues are 35, or 25 with national
  CTAM membership.
• To join CTAM of Texas, contact Tonia
  McNinch-Johnson or visit our web site at
  www.ctamtexas.com.

Quarterly Newsletter
The CTAM of Texas newsletter is published
quarterly for CTAM of Texas members and
interested individuals. To join CTAM of Texas and
receive this newsletter, contact Tonia
McNinch-Johnson. For additional information, log
on to our web site at www.ctamtexas.com. CTAM,
the Cable Telecommunications Association for
Marketing, is a professional organization
dedicated to smart marketing to better serve
consumers needs. For more information on CTAM
and the programs and benefits it offers its
members, contact CTAM at CTAM 201 N. Union
Street Alexandria, VA 22314 703.549.4200703.684.1
167 www. ctam.com