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Movies: History of Technology

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Eadweard Muybridge (1879) sets up a serious of cameras to photograph a race ... Blockbuster strategy: Spend more on one film (particularly for popular stars and ... – PowerPoint PPT presentation

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Title: Movies: History of Technology


1
Movies History of Technology
The illusion of motion persistence of
motion Eadweard Muybridge (1879) sets up a
serious of cameras to photograph a race horse to
see if at any time all four legs were off the
ground. He did this for California Governor
Leland Stanford who bet that, indeed, a horse got
off the ground. Stanford won the bet and
Muybridges photographs were a precursor of
motion picture technology (Zoogyroscope, 1880).
2
Movies History of Technology
  • The development of film
  • Flexible film (Hannibal Goodwin and George
    Eastman, 1880s)
  • Continuous film and photography
    kinetoscope (1888)
  • Projection Lumiere Brothers (1895)
    cinematagraph
  • Reliable projector Armat and Jenkins film
    gate Latham film loop
  • Vitascope Edisons wide-screen projection
    (1896)
  • The Nickelodeon (1905) The first theaters aimed
    at the working class

3
Movies The coming of the story film
  • George Melies (1900s) French magician creates
    stories with in-camera editing for special
    effects.
  • Edwin Porter (for Edison) The Life of an
    American Fireman (1902) and The Great Train
    Robbery (1903). Editing for continuity.
  • D.W. Griffith (1910s-1920s) The multi-reel
    story film the feature

4
Movies The studio system
  • First attempt was to control the hardware
    Motion Picture Patents Company (1908)
  • Independents fought back with The feature
    film as standard The development of stars The
    move west to Hollywood Vertical Integration
  • These Independents became the new
    Majors Paramount-Famous Players M-G-M-Loews
    Fox United Artists (1919) Universal
    (no theaters)

5
Movies The studio system 1920s-1930s
  • The studio system as production All facets of
    the production under control of one studio, from
    script to final edit. All creative and craft
    personnel under contract. Bank financing to
    control risk.
  • Distribution Block booking and reciprocal
    theater access. Also control of foreign markets.
  • Exhibition Control of first-run theaters by
    region the growth of the picture palace.
  • The coming of sound Adds two new majors in
    Warner Brothers and RKO (created by Radio
    Corporation of America by buying
    Keith-Albee-Orpheum theater circuit.

6
Movies The studio system 1920s-1940s
  • The development of the Hollywood narrative film
    based on studio system.
  • Genres Specific categories of films, such as
    crime dramas, westerns, etc. The appeal of genres
    guaranteed audience appeal.
  • The Auteur The director as author of the
    film. Notion developed in the 1960s that tried
    to explain how certain directors styles
    superceded the homogenization of the studio
    system. Examples include John Ford, Howard Hawks.

7
Movies The Documentary Tradition
  • From the start, many film makers believed that
    non-fiction was the true art of the film.
    Greatest early example was Robert Flahertys
    Nanook of the North
  • John Grierson Scottish film maker working in
    England coins the term Documentary in a review of
    Flahertys Moana. The creative treatment of
    actuality. Grierson organizes documentary units
    in Great Britain.
  • American documentarists work for the Federal
    government during the Depression and World War II

8
Movies The Documentary Tradition
  • Improved portability leads to cinema verite (from
    the French) in which film makers attempt to
    become invisible and record raw reality. Most
    notable example was Frederick Wiseman.
  • Documentary makers continue to this day continue
    to use film as a medium to record reality. These
    films take many forms, from the social satire of
    Michael Moore to the social commentary of Barbara
    Kopple and Peter Davis to the many independent
    film makers who illuminate historical, social,
    economic, and cultural issues without the use of
    fictional stories.

9
Movies The 1950s-1960s
  • The Paramount Decision (1948) Divorcement
    decree breaks up vertical integration, thus
    undermining the financial security of the studio
    system.
  • Competition from television and foreign films
    forces change in content (more adult themes) and
    exhibition (color, wide-screen).
  • Runaway production Movie making moved from
    Hollywood to locations with lower production
    costs.
  • Hollywood Ten Blacklist affects the movie
    industry as some named names to avoid public
    censure.
  • 1960s Discovery of the youth market. Escalation
    of sex and violence in movies.

10
Movies Trends
  • Movie studios as producers for network and
    syndicated television
  • Blockbuster strategy Spend more on one film
    (particularly for popular stars and directors) in
    order to get a big hit (opposite of studio
    system). Studios more important as financing and
    distribution partners for independent film
    makers.
  • Hollywood bookkeeping Gross revenue does not
    correspond to profit. Major players get theirs
    up front.
  • Multiplex theaters Lower overhead, less variety
    in types of films.
  • Multiple windows for film/video distribution
  • Concentration of ownership in production and the
    reemergence of exhibitors as major players
  • Digital film production and exhibition
  • Home video, piracy, and P2P file sharing
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