MKT 578 Instant Education/uophelp - PowerPoint PPT Presentation

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MKT 578 Instant Education/uophelp

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MKT 578 Entire Course For more course tutorials visit www.uophelp.com MKT 578 Week 1 DQs MKT 578 Week 2 Public Relations Learning Team Project Problem Framing Paper MKT 578 Week 2 DQs MKT 578 Week 3 Learning Team Reflection MKT 578 Week 3 Individual Assignment Public Relations Stakeholders Paper MKT 578 Week 3 DQs MKT 578 Week 4 Learning Team Reflection MKT 578 Week 4 Individual Assignment Ethical and Legal Issues Paper MKT 578 Week 4 DQs MKT 578 Week 5 Learning Team Project Public Relations Planning Paper MKT 578 Week 5 DQs MKT 578 Week 6 Learning Team Project Public Relations Plan PAPER MKT 578 Week 6 Learning Team Project Public Relations Plan Powerpoint – PowerPoint PPT presentation

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Title: MKT 578 Instant Education/uophelp


1
MKT 578 Course
  • For more course visit
  • www.uophelp.com

2
MKT 578 Course
  • MKT 578 Entire Course
  • MKT 578 Week 1 DQs
  • MKT 578 Week 1 DQs
  •  MKT 578 Week 2 Public Relations Learning Team
    Project Problem Framing Paper
  • MKT 578 Week 2 DQs
  •  MKT 578 Week 3 Learning Team Reflection
  •  MKT 578 Week 3 Individual Assignment Public
    Relations Stakeholders Paper
  •  MKT 578 Week 3 DQs
  •  MKT 578 Week 4 Learning Team
  • Week 1 DQ 1
  • Public relations is sometimes be viewed as the
    process by which and organization's reputation,
    products and services are enhanced or
    maintained.  Similarly, marketing often serves to
    enhance an organization's reputation, products
    and services.  In what ways can we distinguish
    public relations from marketing?

3
MKT 578 Course
  • MKT 578 Week 2 DQs
  • MKT 578 Week 2 Learning Team Project Problem
    Framing Paper
  • Week 2 DQ 1
  • Describe the role of marketing research as it
    pertains to public relations. Compare and
    contrast primary and secondary research. Is one
    more important than the other to public relations
    professionals and their efforts? Why do you think
    so...or why not?
  •  Week 2 DQ 2
  • What do you understand internal and external
    stakeholders to be, when considered from the
  • Resource University of Phoenix Material Public
    Relations Learning Team ProjectWrite a paper
    between 1,050 and 1,400 words in which you
    describe your approved organization and a problem
    or opportunity currently confronting it.Discuss
    the role that public relations appears to play
    within your selected organization, as well as its
    importance in the

4
MKT 578 Course
  • MKT 578 Week 3 DQs
  • MKT 578 Week 3 Individual Assignment Public
    Relations Stakeholders Paper
  • Week 3 DQ 1
  • What are the ethical responsibilities of public
    relations professionals? How important is the
    ethical component of the practice of public
    relations and how does a PR practitioner
    determine what is ethical and what is not?
  •  Week 3 DQ 2
  • The growth of video news releases (VNRs) has
    increased significantly. Former President George
    W. Bush and former California Governor
  • Resource Week Two Problem Framing PaperUse the
    public relations campaign that is the subject of
    the Learning Team project introduced in Week Two
    as a reference.Write a paper of 1.050 to 1,400
    words describing in detail the full, specific
    array of internal and external stakeholders
    (publics) affected by the campaign.

5
MKT 578 Course
  • MKT 578 Week 3 Learning Team Reflection
  • MKT 578 Week 4 DQs
  • Discuss this weeks objectives with your team.
    Your discussion should include the topics you
    feel comfortable with, any topics you struggled
    with, and how the weekly topics relate to
    application in your employment field.
  • Prepare a 350- to 700-word paper detailing the
    findings of your discussion.
  • Week 4 DQ 1
  • Why is feedback critical to the communications
    process? What common mistakes do most people make
    when they communicate and what must PR
    professionals do to insure they receive the
    feedback they need to continue to work towards
    mutual understanding?
  •  Week 4 DQ 2

6
MKT 578 Course
  • MKT 578 Week 4 Individual Assignment Ethical and
    Legal Issues Paper
  • MKT 578 Week 4 Learning Team Reflection
  • Resources The Practice of Public RelationsUse
    available outside research sources from the
    library and the web to select a company,
    organization, or government entity that has had
    to use public relations to address a serious
    problem or crisisthat emerged unexpectedly. The
    events described should have occurred within the
    past 10 years.Identify two public relations
    messages and two public relations practices that
    were used to address
  • Discuss this weeks objectives with your team.
    Your discussion should include the topics you
    feel comfortable with, any topics you struggled
    with, and how the weekly topics relate to
    application in your employment field.Prepare a
    350- to 700-word paper detailing the findings of
    your discussion

7
MKT 578 Course
  • MKT 578 Week 5 DQs
  • MKT 578 Week 5 Learning Team Project Public
    Relations Planning Paper
  • Week 5 DQ 1
  • The Internet offers numerous advantages for
    conducting public relations activities. Describe
    at least two of these advantages and discuss how
    these approaches differ from traditional methods.
  •  Week 5 DQ 2
  • Social media 2.0 is all about interactivity and
    developing relationships.  In what ways have
    social media sites increased the ability of
    companies to create
  • Resources University of Phoenix Material Public
    Relations Learning Team Project Week Two Problem
    Framing PaperWrite a paper of 2,100 and 2,450
    words describing your proposed public relations
    plan based on the organizational scenario
    described in the Week Two Problem Framing
    Paper.The Public Relations Planning Paper should
    include

8
MKT 578 Course
  • MKT 578 Week 6 Learning Team Project Public
    Relations Plan PAPER
  • MKT 578 Week 6 Learning Team Project Public
    Relations Plan Powerpoint
  • Resources University of Phoenix Material Public
    Relations Learning Team Project Week Two Problem
    Framing Paper Week Three Public Relations
    Stakeholders Paper Week Five Public Relations
    Planning PaperPrepare a plan of 3,500 to 5,000
    words based on the organizational scenario
    described in the Learning Teams Weeks Two and
    Five assignments, as well as the Individual
    assignment for Week Three. This assignment
    incorporates
  • Resources University of Phoenix Material Public
    Relations Learning Team Project Week Two Problem
    Framing Paper Week Three Public Relations
    Stakeholders Paper Week Five Public Relations
    Planning PaperAdditionally, create and submit a
    15- to 20-slide Microsoft PowerPoint
    presentation that includes detailed speaker notes
    that illustrate how the material

9
MKT 578 Course
For more course visit www.uophelp.com
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