Inbound Marketing vs Outbound Marketing

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Inbound Marketing vs. Outbound Marketing Heres
What you Need to Know!
2
Introduction

• Marketing is a business term that can be
  characterized in multiple ways. It is an
  administrative procedure that helps to move
  products or services from businesses to clients
  with a thoughtful idea behind.
• It helps to decide the cost of a product based on
  its demand and choosing dissemination channels.
  It helps to create and actualize a promotional
  strategy too.
• Today, marketing tactics experienced a monstrous
  change. Outbound marketing strategies are not so
  powerful as they used to be. Recently, inbound
  marketing strategies are more common that are
  driven by the internet and runs online.
• In this PPT, we will discuss the two most
  important marketing strategies and understand the
  differences between the two.

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3
What is Outbound Marketing?
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4
Outbound Marketing Strategies
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5
Challenges with Outbound Marketing
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What is Inbound Marketing?
Inbound marketing is a new advertising idea where
advertisers put maximum efforts to pull in
potential clients with fascinating
substance. The fascinating substance may include
blog entries, infographics, web content, white
papers, email pamphlets,etc. You can opt for
paid marketing strategies as per your budget.
Inbound marketing is extremely direct that
increases leads by expanding their commitment to
the brand. Undoubtedly, it is more popular than
outbound marketing today.
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Inbound Marketing Strategies
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Inbound vs. Outbound

• Lets have a look and understand the differences
  between two and which one should you choose for
  your business.

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Finding the right marketing strategy for you

• 1), The best showcasing technique is the one that
  works. Break down the information and test
  results
• independently.
• 2), Crucial to the achievement of your B2B, lead
  generation is the capacity to use both inbound
  and outbound showcasing procedures.
• 3), Inbound promoting is important to renew your
  business pipeline with new leads, while outbound
  showcasing causes you to track and drive your
  current prospects through the purchasing cycle.
• 4),This is your choice either you wanted to use
  HTML editors or simple plain text to approach the
  customers with perfection.
• 5), So, you have to decide yourself which
  strategy works the best for you.

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10
Email Marketing
Thank you
Happy Learning!
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