Why you need to use video marketing

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Phone [phone] Email ID
ashish.biz2015_at_gmail.com
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What Is Video Marketing

• Video marketing can be used for everything from
  building customer rapport, to promoting your
  brand, services or products. Additionally, video
  marketing can serve as a medium to present
  how-tos, promote customer testimonials,
  live-stream events and deliver viral
  (entertaining) content.

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So, Here are 7 reasons why you should take videos
into consideration.

• Video is More Engaging
• Video Marketing Boosts Conversions and Sales
• Video Marketing Increases Brand Popularity
• Video Delivers a Quick Message to the Consumers.
• Video Increases Website Traffic
• Video Ads are Economical
• Video Derives Stronger Emotional Connection
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1. Video is More Engaging

• Marketers suggest that video content is the key
  to get engagement.
• This applies to almost all the business, and this
  mantra has been taking into action by top brands.
• This shifted them to an old method of marketing
  to video marketing because people consume more
  video content rather than text content.
• According to the survey by YouTube, Indian
  viewers spend 1.6 hours every day on You tube.  
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2. Video Marketing Boosts Conversions and Sales

• The core advantage of using video by businesses
  as it derives more sales and conversions.
• Adding video to your web page can increase
  conversion by 80.
• Ok! Lets take it into practical, On one side you
  have an image that describes the product and on
  the other hand, you get video engagement which
  briefly shows what the product is all about. On
  one hand, you have to read it to get the
  knowledge but on the other side, you are
  consuming it in your brain by someone elses
  action. Now, which is more appealing?
• And also the report suggests that 74 of people
  end up buying the product after seeing an
  explained video. So better to craft something
  else, provide your focus to video more.
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3. Video Marketing Increases Brand Popularity

• Brand popularity has become a primary key for
  every startup, it defines the stability and
  growth in the long run.
• So nothing could be better than video. How simply
  it provides every aspect of the products and
  services for the business.
• This is the reason 76 of marketing professionals
  use video to increase their companys brand
  awareness.
• Advertising videos also create sense of trust.
• Some consumers are still skeptical about buying
  products and services on the Internet because
  they are afraid of fraud and cheating.
• But effective marketing videos presents your
  products in conversation form. For this
  reason, 57 of consumers say that videos give
  them more confidence when buying online.

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4. Video Delivers a Quick Message to the
Consumers.

• People tend to retain 95 of the message when
  they watch it in a video compared to 10 when
  reading it in text.
• It is more preferable by consumers to visually
  consume it and get the 360 view of your products
  and services which can easily preserve it in
  their brain.
• Have you ever thought? why top brands like
  coca-cola use video content. People dont go
  outside and buy that product after mere seeing
  over the internet because they are targeting you
  physiologically, and they fit their brands
  message to your brain, whenever you need some
  refreshment then you would most probably prefer
  that product.
• This is why video marketing is the ideal tool to
  strengthen your brand identity and make sure that
  your customers know who you are.
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5. Video Increases Website Traffic

• Video derives 157 increase in organic traffic
  from SERP. 
• Video is a little expensive than images but it
  derives more traffic as you tube is the second
  largest search engine in the world with over 1
  billion active users monthly.
• Video on the landing page could help in improving
  click-through rates across the board and better
  the CTR, more the traffic.
• And the longer your users retain on your website,
  the more chances it can increase your rankings
  which automatically build trust and Goodwill.
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6. Video Ads are Economical

• Gone are those days when only Big companies could
  advertise with such hefty amount of budget.
• Now everyone can advertise digitally within their
  budget and even it is more specify targeting
  which means the ads could see by those which we
  want to target to get a higher conversion rate
  with a minimal amount.
• The study suggests that video ads have 7.5x more
  CTR than display ads. This makes video ads
  popular among top marketers. But, make sure your
  video is quite appealing with by highlighting the
  key points.
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7. Video Derives Stronger Emotional Connection

• Capturing attention is the key, be it Facebook
  ads, be it you tube ads or you tube videos.
• This should be the primary goal for every
  enterprise.
• Before executing product marketing, the first
  question should be- Which tactics can attain the
  customers and increases CTR which automatically
  leads to higher conversions.
• And video is the king in retaining the customers
  attention as it drives stronger emotional
  connection.
• This might be an emotional story or solving the
  customers problem. Top brands are playing around
  these factors which is why they are more
  successful.
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Phone No 7557557007 Email ID
ashish.biz2015_at_gmail.com Website
https//www.ashishaggarwal.co/