TWO PERSPECTIVES

1

• TWO PERSPECTIVES
• Entrepreneurial Approach versus
  General Management

2
PERSPECTIVESEntrepreneurial versus General
Management

• ATTRIBUTE Strategic Orientation

Entrepreneurial Perspective General Management Perspective
Driven by Perception Of Opportunitys Ultimate Value Driven by Currently Controlled Resources
3
PERSPECTIVESEntrepreneurial versus General
Management

• ATTRIBUTE Nature of Commitment to
  Opportunity

Entrepreneurial Perspective General Management Perspective
Sense of Urgency to Obtain Competitive Advantage Evolutionary with Long-Term Duration
4
PERSPECTIVESEntrepreneurial versus General
Management

• ATTRIBUTE Commitment Process

Entrepreneurial Perspective General Management Perspective
Multiple Stages Incremental Risk-Taking Resolve Uncertainty by Learning before Acting Comprehensive Single Stage Complete Commitment before Decision to Act
5
PERSPECTIVESEntrepreneurial versus General
Management

• ATTRIBUTE Resource Control

Entrepreneurial Perspective General Management Perspective
Episodic Use Rent (not Own) Required Resources Use only when Needed Ownership, Control and Employment of All Required Resources
6
PERSPECTIVESEntrepreneurial versus General
Management

• ATTRIBUTE Organizational Structure

Entrepreneurial Perspective General Management Perspective
Flat or Matrix Informal Communication Networks Decision-Making located where Needed Formalized Hierarchy with Decision-Making Location determined by Control not Need
7
PERSPECTIVESEntrepreneurial versus General
Management

• ATTRIBUTE Management Style

Entrepreneurial Perspective General Management Perspective
Value-Based and Team-Oriented Compensation linked to Organizational Success Resource-Based Compensation linked to Individual Achievements