Yamazaki Vs' WSI

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Yamazaki Vs. WSI

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• IP Strategy
• The Saifun Story
• Tally Eitan, Partner

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The Role of IP To do or not to do
Ticket to Court Monopoly Market Control
Patent Wars
Transactions
And trade secrets too
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20,000 - US

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PRESTIGE

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• OEM

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Cross licensing

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patents and patents and patents
Commercial exploitation of Patents
SUITS

• 1991 - 1171
• 1997 - 2112 and up
• 1996-1999 11,000 law suits
• 2005 Monsanto 108
• drop 11 first time in a decade

LICENSING
IBM 30 million 80s 1 billion - 1997LUCENT
XEROX INTEL AMD
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US Filing Trends
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The US (world)

• 90s Surge
• Early 2000
• 2
• 5
• 2004 5 Rebound
• Continue slope, thereafter

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2004
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• TOWER
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AMD-FUJITSU next
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Your patents are not good!!!!!!!!!!!!!!!!!!!!!!
Prior Art Obvious
Have no fear MirrorBit is here
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Licensing Model
To all? Applications? Hostile?
No tax collector Value added Services
Remote from Market NIH
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LESSONS TO TAKE HOME

• Model, does not fit every company
• Patents are important to all companies
• Patenting and other IP protection requires
  strategy
• Luck helps too!!!!!!!