6.0 Representing the Power of the Invisible Hand - PowerPoint PPT Presentation

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6.0 Representing the Power of the Invisible Hand

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6.0 Representing the Power of the Invisible Hand 6.1.1 Many nations of the world have switched to markets They are convinced that markets will help nations realize ... – PowerPoint PPT presentation

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Title: 6.0 Representing the Power of the Invisible Hand


1
6.0 Representing the Power of the Invisible Hand
2
6.1.1
  • Many nations of the world have switched to
    markets
  • They are convinced that markets will help nations
    realize greater wealth by making production more
    efficient

3
6.1.2
  • Marginal cost how much it costs to make the
    next unit
  • Average cost generic measure of cost, total
    cost of production divided by total units
    produced

4
Unit of Output MC AC Calculating AC
1st 100 100 100/1
2nd 90 95 190/2
3rd 80 90 270/3
4th 70 85 340/4
5th 80 84 420/5
6th 90 85 510/6
7th 100 87 610/7
8th 110 90 720/8
9th 120 93 8409
10th 130 97 970/10
5
6.1.3
  • Average 27 goals a season
  • This year you score (at the margin) 35
  • What happens to average?
  • It goes up
  • Margin pulls average along
  • If margin is higher than average, it pulls it up,
    and vice versa

6
6.1.4
7
  • MC always intersects AC at the bottom or minimum
    of the AC curve
  • Marginal always pulls average in its direction
  • This relationship between MC and AC will be an
    important part of efficiency

8
6.1.5
  • For a firm in the product market,
  • A profit is when total revenue exceeds total
    costs
  • A loss is when total costs exceed total revenue
  • Breaking even is when total costs and total
    revenue are the same

9
Total revenue-
  • Money it takes in from sale of a product
  • TR p X Q
  • 5 cars at 20,000 each 100,000 total revenue

10
Total cost-
  • Amount of money a firm spends on the process of
    producing
  • TC AC X Q
  • Produces 5 cars at an average of 17,000 each
    85,000 total cost

11
? - Stands for profit
12
In this example,
  • The firm is making 15,000 profit
  • 100,000 - 85,000 15,000

13
6.1.6
14
Market price is p1
  • Firm will produce Q1 because that is where MC
    (supply) is
  • The average cost at Q1 is AC1
  • Total revenue p X Q
  • Total cost AC X Q
  • Think of each of these as rectangles
  • TR gt TC
  • Profit TR -TC

15
6.1.7
  • Profit is revenue above costs
  • Costs include normal returns
  • Profit is gravy, its nice,
  • but not necessary to stay in business

16
Profits mean
  • that market is a good place to be
  • Under perfect competition,
  • firms have no power and all have equal access to
    information
  • Profits attract competitors
  • Market supply shifts out, price falls
  • profits are driven to zero
  • Only costs are covered

17
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18
6.1.8
  • Profit is a powerful yet ephemeral signal
  • It is a magnet that attracts competitors, yet the
    irony is that
  • the competition drives profits away
  • Firms only get normal returns under perfect
    competition

19
6.1.9
  • when profits have been driven to zero by
    competition
  • p MC AC
  • at the bottom of the average curve line
  • Maximum productivity, minimal average cost
  • This is the most efficient point of production

20
  • The self-interested behavior of seeking profits
    leads to the
  • most efficient outcome

21
6.1.10
  • Perfect competition forces firms to adopt the
  • most efficient, lowest cost technique
  • If they dont, they get left in the dust, as
    customers move elsewhere,
  • given our nice assumption of equal access to
    markets and info

22
6.2.1
  • Not only do markets encourage efficiency,
  • they also encourage creativity and inventiveness

23
6.2.2
  • If perfect competition has a firm producing at
    the bottom of its average cost curve,
  • it can go on just making normal returns
  • How can you do better?
  • You must innovate and become more efficient than
    your competitors

24
Such innovation
  • will lower your cost structure
  • you could make a profit while others are breaking
    even

25
6.2.3
  • Another way to beat the market is to create a new
    market niche
  • First firm in with a new product can make big
    profits if the market likes it
  • Build a better mousetrap

26
6.2.4
  • Competitors will mimic you
  • Market price will fall, profits will disappear
  • Markets are always driving people to think of new
    products,
  • or better versions of old products,
  • or more efficient ways of producing
  • Markets are engines for material progress, which
    can benefit all

27
6.2.5
  • The magic of markets
  • under perfect competition, firms will be
    amazingly efficient and innovative
  • A nation can get the most from its resources
  • This is the power of the invisible hand

28
However, efficiency doesnt necessarily mean
  • a just distribution
  • Markets are amoral
  • They just coordinate choices given
  • the distribution of social endowment among people
  • individual preferences
  • the state of technology
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