Chapter Community Grants Workshop

1
Chapter CommunityGrants Workshop
South CarolinaChapter
Presented by Megan McKenzie Director of Program
Services April 29, 2009
2
Workshop Objectives

• By the end of this workshop, participants
• will be able to
• Identify the mission of the March of Dimes.
• Identify chapter community grant giving funding
  priority areas.
• Understand the timeline and application process
  for the chapter community grant cycle.

3
Overview

• The mission of the March of Dimes is to improve
  the health of babies by preventing birth defects,
  premature birth and infant mortality.
• The March of Dimes carries out its mission
  through programs of research, community services,
  education, and advocacy.
• In 2003, the March of Dimes launched a multiyear
  multimillion-dollar campaign to address the
  increasing rate of premature birth.
• Chapter community grants provide one tool for
  advancing the March of Dimes mission in community
  services, public/professional education and
  Prematurity Campaign areas.
• Chapter community grants do not fund research
  projects or advocacy.

4
Chapter Community Grants Purpose

• Proposals will be accepted for projects
  supporting one of the following strategies
• Increasing Availability and Quality of Health
  Care/Prevention Services for Women (Pregnant or
  of Childbearing Age)
• Increasing Availability of Genetics Services and
  Folic Acid Education
• Priority given to projects that help to reduce
  disparities in preterm birth.

5
Eligibility

• An organization must be an incorporated
  not-for-profit 501(c)(3) or for-profit
  organization or a government agency (e.g. health
  department, university, WIC program).
• Individuals are not eligible for chapter
  community grants.
• Services must be provided in our state.

6
2010 Funding Priority Areas

• Providing or enhancing preconception health and
  health care education
• and/or services. For a list of 14 specific
  risk areas, go to http//www.marchofdimes.com/prof
  essionals/19695.asp.
• For more information, see the National
  Preconception Curriculum and Resources Guide for
  Clinicians at www.mombaby.org/beforeandbeyond/

7
2010 Funding Priority Areas

• 2. Providing or enhancing risk reduction
  education and/or services for pregnant women.
  Risk reduction projects include, but are not
  limited to
• Providing smoking cessation services. Preference
  should be given to prenatal health education and
  information/referral services that utilize the "5
  A's" counseling approach. For more information,
  go to www.acog.org/from_home/departments/smoking/s
  mokingslides.ppt
• Increasing health education and
  information/referral services available to
  pregnant women who use alcohol or other drugs.

8
2010 Funding Priority Areas

• 2. Providing or enhancing risk reduction
  education and/or services for pregnant women.
  Risk reduction projects include, but are not
  limited to
• Focusing on preterm birth recurrence prevention
  such as health care provider education about
  17P (17a hydroxyprogesterone caproate)
  treatment for women who have had a previous
  singleton preterm birth).
• Enhancing care through the CenteringPregnancy
  model of group prenatal care. For more
  information, go to www.centeringhealthcare.org
• Focusing on quality improvement programs that
  address late preterm birth through systems that
  ensure compliance with ACOG guidelines regarding
  elective labor inductions and c-sections
  performed prior to 39 weeks.

9
2010 Funding Priority Areas

• 3.Implementing disparity-related community
  programs that
• aim to decrease racial and ethnic disparities in
  birth outcomes.
• This may include March of Dimes programs like
  Storks Nest,
• Project Alpha and Becoming a Mom/Comenzando bien.

10
2010 Funding Priority Areas

• 4. Increasing pregnant womens participation in
  state or local
• maternal child health programs (e.g. Medicaid,
  SCHIP, WIC)
• through enhanced outreach, education and public
  awareness.

11
Grant Application Timeline

• Letters of Intent Due June 30, 2009
• Full Proposal Invitations July 15, 2009
• Full Proposals due September 8, 2009
• Notification of Awards January 5, 2009
• Project Year March 1, 2010 -   February
  28, 2011

12
Letter of Intent Process

• Must address the following eight questions
• Which of the funding priorities is the project
  addressing?
• Who is the target audience?
• How many people will the project reach?
• What are the measurable objectives?
• How will project success be evaluated?
• What impact will the project have?
• What is the amount of funding requested?
• What are the major budget categories?
• No longer than 2 pages
• Must be postmarked by June 30, 2009

13
Full Proposal

• Proposal must have the following components
• Project Abstract
• Project Description
• Project Objectives /Activities
• Evaluation Plan
• Project Impact
• Budget
• Required application forms
• Cover Sheet (must be signed)
• Objectives and Methods/Activities Form
• Budget Form (must be signed)

14
Project Need

• Identified chapter areas of need/focus for this
  application cycle include
• PeriStats (perinatal statistics)
  www.marchofdimes.com/peristats

15
Measurable Objectives

• Process Objectives
• Refer to something the target group will receive
  or do within a specified time.
• Example
• By March 2007, 100 pregnant women will receive
  information about the smoking cessation program.

16
Measurable Objectives

• Outcome Objectives
• Shows measurable change in a target group within
  a specified time.
• Example
• By December 2007, at least 40 of pregnant women
  enrolled in the smoking cessation program will
  quit smoking.

17
Measurable Objectives

• Specific
• Measurable
• Achievable
• Relevant
• Time-limited

18
Evaluation - Process vs. Outcome

• Process Evaluation
• Assesses how a program was implemented and
  operated.
• Outcome Evaluation
• Measures the health, knowledge or behavioral
  change for a target population.
• Measurement tools
• Survey, Interview, Observation, Questionnaire,
  Focus Group, Records

19

• Group Activity

20
Budget - Allowable Costs

• Salary - Grant funds may be used to cover
  salaries for project-related employees, but
  cannot be used to pay salary costs for employees
  who are already employed full time.
• Consultant fees
• Materials and supplies (e.g. office supplies,
  health-related materials, refreshments)
• Printing and travel that are reasonable and
  necessary for project implementation.
• Indirect costs are allowable for grants of
  25,000 or more only and cannot exceed 10 of
  total costs.

21
Budget Non-Allowable Costs

• Salary for existing full-time staff (some
  exceptions)
• Construction, alteration or maintenance of
  buildings/building space
• Dues for organizational membership in
  professional societies
• Tuition, conference fees, or awards for
  individuals
• Billable services provided by physicians or other
  providers
• Permanent equipment unless essential to project
  implementation and not available from other
  resources
• Non-March of Dimes educational materials
• Indirect costs for grants under 25,000
• Advertising of materials and purchase of media
  time/space (depending)

22
Budget Justification

• Written budget justification should include the
  calculations used to estimate each cost (line
  item) listed in the proposed budget.
• Example
• Line Item Purchase mama Magazine - 225
• Justification 10 pkgs _at_ 22.50/pkg 225

23
Proposal Writing Resources

• The Grantsmanship Center
• http//www.tgci.com
• The Foundation Center
• http//fdncenter.org
• Support Center for Nonprofit Management
• http//www.supportctr.org/

24
Checklist For Success

• Make sure your proposal concept has
• Project goals compatible with the March of Dimes
  mission
• A specific target audience
• Projects objectives that are measurable and
  realistic, given the time-frame

25
For technical assistance contact

• Tojuana Fulton Prather
• Associate Director of Program Services
• [phone]
• tfulton_at_marchofdimes.com
• Megan McKenzie
• Director of Program Services
• [phone]
• mmckenzie_at_marchofdimes.com