Michael J. Emigh - PowerPoint PPT Presentation

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Michael J. Emigh

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Michael J. Emigh is also the Director of membership and marketing at New Era Golf which controls central Ohio's golf courses. This group recently added a $2.3 million purchase of New Albany Links Golf Club which is a semi-private course located in New Albany. – PowerPoint PPT presentation

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Title: Michael J. Emigh


1
Michael J. Emigh Is The Director Of Membership At
New Era Golf
2
Michael J. Emigh is the Director of Marketing at
New Era Golf, Central Ohio. His responsibilities
at New Era Golf include - developing and
implementing membership and outreach strategy for
recruitment of new members and retention of
current members coordinating, managing, tracking,
3
And evaluating all membership and renewal
activities, including new member mailings,
renewal mailings, and special appeals developing
programs and services for members developing and
executing member and community surveys and polls,
focus groups, and interviews to determine member
needs and programs coordinating special events
for members as needed
4
And developing membership marketing and
promotional materials, including welcome kits and
collateral to use at events and in direct
marketing campaigns. At New Era Golf, Michael J.
Emigh is also responsible for working with staff
on communicating member needs through website,
5
Newsletter, and other communication vehicles
responding to requests for information from
members contributing to newsletter, publications
and website creating ongoing annual membership
plan with goals and metrics for projects,
monitoring and reporting on progress against
goals
6
Developing budgets and tracking financial
progress of member acquisition, retention, and
marketing projects and growing the game of Golf.
He also works for brand development, web site
traffic growth, web site user interface and
advertising revenue. He developed brand strategy
and statistics systems.
7
About Michael J. Emigh MJ. Emigh works at New Era
Golf, and provides services such as Golf
membership, consulting, and management at the
firm. He does many good things for the community.
He teaches kids the game of golf and gives them
the opportunity to play the game.
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