Serveis Emergents d

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Serveis Emergents dAccessibilitat

• Pilar Orero
• Testing accessibility across Europe

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Testing across Europe

• Belgium ? Bilingual Flemish French
• Germany ? Monolingual - Dubbing
• Italy ? Monolingual - Dubbing
• Poland ? Monolingual Lectoring/ voice-over
• Spain ? Bilingual Dubbing
• Danmark ? Monolingual - Subtitling
• UK ? Monolingual -

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Subtitles 1

• Results lead to a paradox
• Comprehension tests across EU tell us subtitle
  speed shouldnt go beyond 150 wpm. While User
  associations lobby for 180 wpm or more

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Subtitles 2

• Subtitle speed of 150 wpm ? split attention
• 50 time reading visual information
• 50 time reading subtitles
• Subtitle speed of 180 wpm? split attention
• 30 time reading visual information
• 70 time reading subtitles
• Comprehension suffers badly

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Reading PatternsHearing/Deaf
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Live subtitles

• Display issue 1
• Word by word ? less delay
• Reading subtitles at 180 wpm means
• 10 reading visual information
• 90 reading subtitles
• Comprehension severely impaired

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Live subtitles

• Display issue 2
• Subtitles by blocks
• Easier reading
• More time delay in the display
• Comprehension severely impaired because
• of delay

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Subtitle formats...

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Users attitude to innovation

• Users are very traditional
• Rejection of innovation in subtitle solutions
• No to icons
• No to emoticons
• DHH more conservative, new subtitle users
• Deaf more open to innovation, good command of
  subtitles

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Icons and emoticons
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Icons
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Subtitle sign language
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Speaker identification
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Speaker identification
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Live subtitling

• Spelling mistakes/typos, etc are less
• important for comprehension than time delay
• This applies across Europe
• Public opinion and user associations agree
• - both are very critical of live subtitling

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Subtitles across EU

• Lack of pan-EU guideliness/standards
• regarding subtitle presentation and format
• Colour
• Use of capital letters
• Use of italics
• Character identification
• No. of words

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Subtitles across EU

• Major criticism regarding live subtitling due
• to lack of awareness as to how subtitles
• are produced and broadcast

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Audio description

• Guidelines to create AD are now published in most
  EU countries
• AD can be translated, in much the same
• way as subtitles or poetry is translated.

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Audio description

• Lack of awareness at all levels
• Users
• Associations
• Broadcasters
• Social services
• Families

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Other services tested

• Slow reproduction subtitles
• Clean audio
• AD over IPTV in 5 different scenarios
• Extra services
• RAI Sign language over iphone
• UAB AD, SDH, etc over android

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Future Conferences 2011

• June 28th July 1st Media for All Imperial
  College, London
• http//www.imperial.ac.uk/humanities/translationgr
  oup/mediaforall4/call.html
• October 21st Live Subtitling - Antwerp
• http//www.respeaking-symposium-antwerp.be/
• October 14/15 Point of View, Unesco Chair,
  Krakow http//www.pointsofview.pl/

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Future conferences 2012

• Accessible Videogames, UAB
• http//jornades.uab.cat/videogamesaccess/content/p
  rogram
• . Languages and the Media, Berlin
• http//www.languages-media.com/

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Thank you

• Pilar Orero
• Centre for Accessibility and Ambient Intelligence
• Universitat Autònoma de Barcelona
• Pilar.Orero_at_uab.cat